The Gotham Observer Viral Marketing Offers Cryptic Clues For THE DARK KNIGHT RISES

The Gotham Observer Viral Marketing Offers Cryptic Clues For THE DARK KNIGHT RISES

The newspaper certainly appears to hint at Catwoman and the horoscope seems to be catered to a number of key players in the TDKR universe. Plus,Commissioner Gordon speaks about Harvey Dent.

By MarkJulian - Jun 22, 2012 06:06 AM EST
Filed Under: The Dark Knight Rises
Source: DewGothamCity.com

CBMer WesleyGibson previously posted a snippet of the latest TDKR viral marketing effort but the entire promotion has now been released in full on the Mountain Dew viral site.

[Click to Enlarge]







You can read The Harvey Dent Act by clicking HERE and also view a new mysterious viral promotion directing readers to Rykin Data Corporation. It looks like the events of The Dark Knight will reverberate throughout TDKR as the demise of Harvey Dent aka Two-Face looks to be central to the plot. Also, can anyone guess who those horoscopes are for, I have a few but not all of them figured out.



Running Time: 2 hrs 45 min
Release Date: July 20 2012 (USA)
MPAA Rating: PG-13
Starring: Christian Bale, Joseph Gordon-Levitt, Tom Hardy, Marion Cotillard, Juno Temple, Anne Hathaway, Michael Caine, Morgan Freeman and Gary Oldman
Directed by: Christopher Nolan
Written by: Jonathan Nolan (screenplay), Christopher Nolan (screenplay), David S. Goyer (story)


The Dark Knight Rises is an upcoming superhero film directed by Christopher Nolan, who co-wrote the screenplay with his brother Jonathan Nolan and the story with David S. Goyer. Based on the DC Comics character Batman, the film will be the third installment in Nolan's Batman film series, and is a sequel to Batman Begins (2005) and The Dark Knight (2008). The Dark Knight Rises is intended to be the conclusion of the series. It stars Christian Bale, Michael Caine, Gary Oldman, and Morgan Freeman. The film will take place eight years after the events of The Dark Knight and will introduce the characters of Selina Kyle and Bane—portrayed by Anne Hathaway and Tom Hardy, respectively—two villains from the Batman mythology.







THE DARK KNIGHT RISES Star Tom Hardy On Whether He'd Return As Bane For Upcoming Deathstroke Team-Up Movie
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THE DARK KNIGHT RISES Star Tom Hardy On Whether He'd Return As Bane For Upcoming Deathstroke Team-Up Movie

THE DARK KNIGHT RISES Star Joseph Gordon-Levitt Reveals Whether There Was Ever Plans For A ROBIN Spin-Off
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THE DARK KNIGHT RISES Star Joseph Gordon-Levitt Reveals Whether There Was Ever Plans For A ROBIN Spin-Off

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Niuhll
Niuhll - 6/22/2012, 6:43 AM
Man, I'm gonna have to choose between two sides of an arguement...Theres only one arguement on this site.
MarkJulian
MarkJulian - 6/22/2012, 6:45 AM
@nailbiter111 Read the article.
MarkJulian
MarkJulian - 6/22/2012, 6:52 AM
Eh...why waste my time.
Greengo
Greengo - 6/22/2012, 6:58 AM
OMFG

DalyBear
DalyBear - 6/22/2012, 6:59 AM
Just throwing this out there, batmans a capricorn
Coachella
Coachella - 6/22/2012, 7:05 AM
That is fricking awesome
Owley
Owley - 6/22/2012, 7:05 AM
You're welcome: http://rykindata.com/
JohnnyKrypton
JohnnyKrypton - 6/22/2012, 7:12 AM
Pfft. Everybody knows the Gotham football teams are the Knights and the Widcats. Clearly Nolan doesn't give a sh*t about the fans...THIS MOVIE WILL SUCK! REBOOT!





:-7
marvel72
marvel72 - 6/22/2012, 7:14 AM
@ yossarian

exactly,its all about making money any way possible.
rondz123
rondz123 - 6/22/2012, 7:18 AM
Batman is a pisces
golden123
golden123 - 6/22/2012, 7:19 AM
@DalyBear: Actually, Batman is a Pisces which makes alot of sense if you read the Pisces horoscope that day...
Anthrax
Anthrax - 6/22/2012, 7:19 AM
R looks like Robin the rykin r
bestintheworld
bestintheworld - 6/22/2012, 7:22 AM
I haven't gone to a midnight movie since The Hangover came out, but it's happening for this one. I never knew I had an inner nerd until Nolan started making these Batman movies.
Greengo
Greengo - 6/22/2012, 7:32 AM
I thought the Joker was a Pisces.
KalEl26
KalEl26 - 6/22/2012, 7:49 AM
Since the movie takes place 8 years after in TDK, I wonder if we'll see technological advancements. It'd be cool if people in the movie were driving somewhat futuristic cars. It would also show Nolan attention to detail.
bestintheworld
bestintheworld - 6/22/2012, 7:53 AM
@KalEl26

He does have an EMP gun in the movie, that's pretty advanced. Wouldn't mind having one for my boss' laptop right about now....
WorldsGreatestdetective
WorldsGreatestdetective - 6/22/2012, 7:55 AM
Batman is Pisces, and Catwoman is Gemini with Bane as Aries. Sounds about right
JerseyJoker
JerseyJoker - 6/22/2012, 8:10 AM
Nice use of the Shadow.
Marvelite2012
Marvelite2012 - 6/22/2012, 8:12 AM
Talia is Cancer and Gordon is Scorpio?
marvel72
marvel72 - 6/22/2012, 8:15 AM
the hobbit will more than lightly be film of the year.

tori black & dylan ryder the two best catwomen i have ever seen.
ISleepNow
ISleepNow - 6/22/2012, 8:24 AM
Shit, I'm an Aquarius & I Can't Stand Mountain Dew :(
goatmilk
goatmilk - 6/22/2012, 8:53 AM
What a cool and creative way to promote a movie! All the horoscopes seem pretty obvious except the some one from your past one, although that's probably a Ras reference
bestintheworld
bestintheworld - 6/22/2012, 8:55 AM
@JokerEl

So Superman decided to start wearing his underwear underneath his clothes? Smart play.
micvalpro
micvalpro - 6/22/2012, 8:55 AM
POPEYERISES

WATCH THE SHORT FILM HERE:
http://youtu.be/oNS4rTSkoFA?hd=1
Sanderman
Sanderman - 6/22/2012, 9:38 AM
i'm guessing ras or scarecrow is the someone from the past? or maybe they'll shock everyone and do the joker cameo that was rumored long ago. doubt it but it would be amazing to see
nickh0801
nickh0801 - 6/22/2012, 9:48 AM
"I am Gotham's recon nect gargle gargle"
KnobGoblin
KnobGoblin - 6/22/2012, 10:12 AM
Gotham has always felt like a real city in the comics, it's like it's own character, and through this viral marketing their doing a great job of making this Gotham seem like a city that actually exists somewhere instead of just being sets on a back lot. The attention to detail is fantastic.
Equivocal
Equivocal - 6/22/2012, 10:39 AM


jmunny
jmunny - 6/22/2012, 10:54 AM
I thought they already debunked the R = Robin in the movie rumor; all the signs were fan made and some fan brought in that Robin R one to help his buddies spells Rogues and get a little easter egg in all by his lonesome.
jmunny
jmunny - 6/22/2012, 10:55 AM
I'm hoping Talia is a Virgo and Ras is her surprise visitor.
AnAvenger
AnAvenger - 6/22/2012, 11:04 AM
ive entered a sweeps to win the script. Signed by nolan i believe
Durf
Durf - 6/22/2012, 11:20 AM
That is pretty cool stuff. The Nolan movies have always been good at the viral marketing stuff.

Liking the Tori Black and Dylan Rider love! :)
TwistedRenegade
TwistedRenegade - 6/22/2012, 11:35 AM
http://www.rykindata.com/

JonasWepeel
JonasWepeel - 6/22/2012, 5:14 PM
Seems like Bruce/Batman may have private access to that new library wing. Could be cool....
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