John Carter Headed for IMAX 3D ?

John Carter Headed for IMAX 3D ?

The House of Mickey and IMAX have announced that John Carter will be brought to you in IMAX 3D for proper event-movie epicness. ...

By Sugarcrotch - Aug 12, 2011 02:08 PM EST
Filed Under: John Carter of Mars

The IMAX Corporation and Walt Disney Studios Motion Pictures today announced that the action-adventure film John Carter, from Academy(R) Award-winning filmmaker Andrew Stanton, will be released to IMAX(R) theatres simultaneously with the film's worldwide release on March 9, 2012. John Carter is based on a classic novel by Edgar Rice Burroughs and stars Taylor Kitsch, Willem Dafoe and Lynn Collins.

John Carter, set on the mysterious and exotic planet of Barsoom (Mars), tells the story of war-weary former military captain John Carter. He is inexplicably transported to Mars where he becomes reluctantly embroiled in a conflict of epic proportions among the inhabitants of the planet, including Tars Tarkas, and the captivating Princess Dejah Thoris. In a world on the brink of collapse, Carter rediscovers his humanity when he realizes that the survival of Barsoom and its people rests in his hands.

"Audiences will immediately feel transported in the epic adventure of John Carter," said Dave Hollis, Executive Vice President, Theatrical Exhibition Sales and Distribution, Walt Disney Studios Motion Pictures. "Andrew Stanton has envisioned this vast landscape in a way that's not been seen before, and we're thrilled to be able to offer our viewers this film in the immersive IMAX 3D format."

"John Carter is a great addition to our 2012 film slate and is sure to resonate with our key demographic," said Greg Foster, Chairman and President, IMAX Filmed Entertainment. "We are pleased to work, once again, with the talented teams at Disney to bring audiences worldwide this groundbreaking film in IMAX 3D."

The IMAX release of John Carter will be digitally re-mastered into the image and sound quality of The IMAX Experience(R) with proprietary IMAX DMR(R) (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX's customized theatre geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie.

Disney recently shortened the film's title from John Carter of Mars, and that of Mars is still very much missed. It placed the character in the tradition of Lawrence of Arabia, establishing not only his historical import on Barsoom, but also the fact that the film is a science fiction adventure. John Carter is a fine title, but is also pretty bland for a story of this scale; Jerry Maguire is more evocative.

Pixars mainstay Andrew Stanton, who wrote and directed Finding Nemo and Wall-E, has rounded up an impressive cast for his first live-action feature. There's Friday Night Lights veteran Taylor Kitsch as the title character and Lynn Collins, Bryan Cranston, Mark Strong, Willem Dafoe, Polly Walker, Thomas Haden Church, Dominic West, Samantha Morton, James Purefoy, and Daryl Sabara



John Carter hits theaters in March 9, 2012

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