The latest QUORUM chart was released yesterday, and Superman continues to dominate Fantastic Four in awareness.
Before we get into the stats, courtesy of QUORUM's offical site
About Unaided Awareness: “What upcoming movies are you aware of?” Each week, we ask thousands of people this simple, open-ended question. The results are what we call unaided awareness. It’s unaided because we don’t provide a list of films, artwork, or descriptions. The respondents have to know about the film on their own. Unaided awareness is highly correlated to box office performance. The thinking goes that if someone can name a film off the top of their head, chances are they want to see it. Because it is unaided, the numbers tend to be small but mighty.
The Weekly Unaided Awareness Chart includes any film more than six weeks from release, registering at least 1% unaided awareness (UA). Early signs of UA more than six weeks out often translate to box office success upon release. The Weekly Unaided Awareness Chart includes any film more than six weeks from release, registering at least 1% unaided awareness (UA). Early signs of UA more than six weeks out often translate to box office success upon release.
After CinemaCon, SUPERMAN reaches 5% on the chart, the highest rating for Superman since January. Fantastic Four however continues to be at an abysmal 2%.
SUPERMAN has been slowly rising over the past six weeks, reaching 5% for the first time since late January.
With SUPERMAN dominating FANTASTIC FOUR: FIRST STEPS. Will this correlate to their box office gross later this Summer? It's hard to say but right now Superman looks like it will be the biggest box office grosser this Summer.
And now that you have to add over 400 words to make an article on this website, read the snyopsis for both movies.
DC Studios' SUPERMAN
The film explores Clark Kent / Superman's journey to reconcile his Kryptonian heritage with his adoptive human family in Smallville, Kansas
David Corenswet is Superman
Rachel Brosnahan is Lois Lane
Nicholas Hoult is Lex Luthor
James Gunn is the Director
Marvel Studios' Fantastic Four: FIRST STEPS
On a 1960s-inspired retro-futuristic parallel Earth, the Fantastic Four must protect their world from the planet-devouring cosmic being Galactus and his herald, the Silver Surfer.
Pedro Pascal is Mr. Fantastic
Vanessa Kirby is Invisible Woman
Joseph Quinn is "Human Torch"
Ebon Moss-Bachrach is The Thing.
According to IMDb, Wikipedia, Twitter, Google, and all the other websites I checked because I'm trying to fill this 400 word limit thing, the director is Matt Shakman. I don't think I've seen any of his movies to be honest.
Wait, I just checked, and I've seen WandaVision and Game of Thrones.