When moviegoers head to the theaters over the coming weeks to see Marc Forster's adaptation of World War Z, they will have the option of purchasing a "mega ticket" at five select theaters. Paramount and Fandango are offering audiences the option of purchasing a mega ticket at the box office for the very low price of $50 at a value of $75. What exactly is the benefit of buying a mega ticket? Will Brad Pitt be accompanying you to said movie and providing you with fun factoids and behind the scenes info while watching WWZ? Unfortunately no as the mega ticket provides patrons with a ticket to an advanced screening in 3D June 19th, the movie for download or stream when it is eventually released on blu-ray, customized 3D movie glasses, an exclusive movie poster, and a small popcorn. And yes you will still have to purchase your own beverage or use the water fountain as the mega ticket does not provide a drink. Regal Cinemas is offering the mega ticket for purchase in Irvine, Atlanta, San Diego, Houston, and Philadelphia.
In a time when ticket prices for movies are already high and audiences have less disposable income to use for a day at the movies, is this a really smart move on the part of Paramount and Fandango? Frankly, you would have a hard time convincing me to spend 50 dollars to see a movie that may not even meet my expectations. Leave your opinions in the usual place.
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