Below is the transcript of some interesting answers from Marvel chief, Joe Quesada:
When asked about what it means for this show to be 100% made by Marvel and how different this series is from previous Spidey show:
Quesada:"What it means is that it's probably the truest to the "Marvel DNA". In the past, we've had other people interpreting what Marvel is, and some of these people may have been ex-Marvel writers or employees, or people that are Marvel fans, but ultimately, these are now current Marvel creators involved in the making of these shows. It's like I like to say, "If you're a fan of Marvel, the comics, the movies that we produce, this is the same thing with animation.” It's... you're getting Marvel straight from the tap. Pure, pure Marvel."
When Asked about the 4th wall breaking aspect for the show:
Quesada: "Yeah, absolutely. It's a funny story behind that, because as we were developing this show, I remember sending Jeph Loeb an email, saying "Listen, I have this idea. When we all read these Spider-Man series or the movie or the old cartoons, there's one thing that we get out of Peter Parker, we either feel that we could BE him, that he's very much like us, or we feel like we know someone just like him. So I was thinking why not just have Peter react with us and talk to us?" And almost simultaneously, as I was saying this, we were closing on the deal to get Paul Dini to be part of the team, and Paul had sent Jeph an email, saying almost the exact same idea, so it was something that was in the air. And we just added it to the show and it just seemed to flow naturally and quite frankly, I think that this particular idea that's going to blossom in the show is something that will probably morph its way into other aspects of the world of Spider-Man. Maybe even in the comic books."
You can read a full transcript of the interview by visiting the source link below.