Despite having the lowest attendance record (for Summer) since 1997, Box Office sales were up 2 percent from last year with a total of 4.35 billion dollars!
No doubt the 3D revolution has increased ticket prices sharply, as a whole for the movie going audience.
Flopping this summer were Nicolas Cage, whose “Sorcerer’s Apprentice” died on arrival, and Mr. Cera, whose quirky “Scott Pilgrim vs. the World” won positive reviews but failed to draw a mainstream audience. Mr. Cera badly needed a hit: “Pilgrim” was his fifth big-screen dud in a row.
The No. 1 movie of the summer had no stars, at least on screen: “Toy Story 3” topped the North American box office with over $405 million and had a global total of over $1 billion. “Iron Man 2” was second, with $312 million ($622 million total), and “The Twilight Saga: Eclipse” was third, with $298 million ($655 million total).
So what can we take from this Summer's comic book movies? Iron Man 2 was a huge success and by taking the number 2 spot keeps comic book movies profitable for the near future. Jonah Hex was a huge disappointment and only garnered 10.5 million ticket sales. Scott Pilgrim was supposed to be huge and earned positive reviews from the critics, but failed to earn the same from movie-goers.
All in all not a bad Summer, but could have been much better. Now let's wait in anticipation for next year's Green Lantern, Captain America, Thor, and Transformers 3!