New Line's re-adaptation of Stephen King's Salem's Lot is due out in theatres in just over three months, and fans have been wondering when the marketing is going to kick-in. While there's still no sign of the elusive trailer, we finally have a first look at some official artwork via the movie tie-in version of the seminal horror novel.
The image features our principal protagonists (Ben Mears, Susan Norton, Mark Petrie, Father Callaghan, and Doctor Cody) surveying the cursed town of the title and the dreaded Marsten House, where ancient vampire Kurt Barlow has settled.
The first trailer debuted during CinemaCon earlier this year (you can check out a breakdown here), but has yet to be released online. Hopefully, now that this first image is out there on the interwebs, we'll begin to see more official promo material.
Salem's Lot stars Lewis Pullman, Alfre Woodard, Bill Camp, Pilou Asbæk, Makenzie Leigh, and Spencer Treat Clark. Recent IT adaptation writer Gary Dauberman (Annabelle Comes Home) directs, and also penned the screenplay.
The book tells the story of a writer named Ben Mears who returns to his childhood town of Jerusalem's Lot only to find himself drawn to an old house that traumatized him as a child. The Marsten House is an evil place, and an evil place attracts evil men. Unfortunately for Ben and the rest of the town, this time the evil men in question are powerful vampire Kurt Barlow and his devious familiar Richard Straker.
Salem's Lot was previously adapted as a 1979 miniseries from The Texas Chainsaw Massacre director Tobe Hooper, featuring a scene with child-vampire scratching at the window which terrified an entire generation. There was also a far less successful 2004 version starring Rob Lowe.
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Mark Cassidy is a writer, photographer, amateur filmmaker, and Rotten Tomatoes-approved critic from Dublin, Ireland.