Variety continues...
Dan Braun, co-topper of Submarine with brother Josh, sees theatricals as a likely platform but wouldn't rule out a TV series or digital media. "We're basically looking at this as a re-launching of the brand," he said.
Submarine and Grand Canal, which have secured worldwide rights, are developing the projects as independent productions but may also try to set them up at a studio.
Deal ends seven years of negotiations between the pair and copyright holder Jim Warren, who secured the rights to Creepy and Eerie after a legal battle with Harris Publishing.
Submarine and Grand Canal will form a separate shingle, New Comic Co., to oversee development and production of the pro-jects.
Though both Creepy and Eerie have horror and sci-fi elements, duo will likely develop Creepy as more of a horror project and Eerie as a sci-fi brand, execs said.