Marvel Studios And IMAX Commemorate 10 Years Together With New AVENGERS: INFINITY WAR Video

Why no Inhumans mention?

@Porkyporg - some feel it is cause you get the recliner seats, but the screen is just as big but I'd say the surround sound is better in Dolby

@Equivocal
@Porkyporg
@JustAChillDude
@QUITEMASSIVE -

You're quite right about that. In terms of picture quality, Dolby Cinema is in fact the best way to see a movie over any other format right now, because of the fact that they project HDR images with their dual laser 4K projectors. This allows you to see brighter, vibrant, colourful and lifelike imagery with great contrast levels. It's even great for 3D viewing as the projectors drastically negate the dimming effect you'd experience when you put on 3D glasses, if you were to watch a 3D film on standard screenings.

The only other format that come would close to Dolby CInema would be the IMAX Laser format, as it too uses similar projection technology with dual 4K laser projectors that project HDR imagery. They'd both actually be neck and neck, with Dolby slightly edging it out based on technical data. But that sort of varies depending on the venue, so they both may end up looking similar. Standard IMAX Digital venues have what are called: Xenon projectors, which are dual 2K projectors, but aren't as good as what Dolby Cinema and IMAX Laser has.

In terms of audio, Dolby Cinema still beats it all out with their Dolby Atmos sound system. However, IMAX Laser venues have introduced a new 12 channel sound system that's even better than what's already in place for all other standard IMAX digital venues.

Now, if you do decide on going to a Dolby Cinema screening, for this movie, over an IMAX screening, one thing you will be missing out on is the aspect ratio that will be expanded exclusively for all IMAX screenings. The aspect ratio this movie was shot in was 1.90:1. However, only IMAX screenings will present the entire movie that way. Whereas elsewhere (including Dolby) will show the film in the 2.39:1 aspect ratio. Which basically means you'll lose out on seeing more of the top and bottom portions of the movie that were shot, as they'll be cropped out and letterboxed with black bars - akin to how the trailer looks.

Here's a comparison of how this movie will look in terms of aspect ratio, between the IMAX and standard version:

Standard:



IMAX:



Personally, I'd seek out the nearest IMAX with Laser venue. Also, you may even get lucky as one of them might have a really massive screen.