BOX OFFICE: THE AVENGERS Pulls In $20M From Midnight Showings, But Fails To Break Record

BOX OFFICE: THE AVENGERS Pulls In $20M From Midnight Showings, But Fails To Break Record

Marvel's superhero ensemble made a whopping 20 million last night from midnight screenings, but is still over $20m shy of the record set by a certain young four-eyed wizard..

News
By MarkCassidy - May 04, 2012 08:05 AM EST
Filed Under: Avengers
Source: Deadline

Fans have been wondering if Marvel's The Avengers - arguably the most anticipated CBM in history - would manage to break records for midnight showings last night. The movie has already made $300+M internationally already, and is expected to make a killing Stateside too, tracking off the charts in every category and with every demographic. But according to Deadline, The Avengers was unsuccessful in beating the $40+M record set by Harry Potter And The Deathly Hallows Part 2..



Rival studios tell me that Marvel’s The Avengers from Disney did not set a record for midnight showings — and made $20 million from about 2,500 North American theaters. The midnight record is still Warner Bros’ Harry Potter And The Deathly Hallows Part 2 with $43.5M. Disney has not released an official number yet.


I wouldn't feel too sorry for Joss Whedon's epic though. In addition to the $300M it's made already, word is that the movie could be on track to earning an additional $585M by Sunday alone, from debut screenings in North America, China and Russia. Plus, the movie did set a record for midnight earnings for a super hero movie, so there's that. You can check out my 5 star review of the movie HERE







Benicio del Toro Is Open To Reclaiming His Role As The Collector Of The Marvel Cinematic Universe
Related:

Benicio del Toro Is Open To Reclaiming His Role As The Collector Of The Marvel Cinematic Universe
BLACK WIDOW Star Scarlett Johansson Explains Why Shooting 2012's THE AVENGERS Felt Like A Big Mess
Recommended For You:

BLACK WIDOW Star Scarlett Johansson Explains Why Shooting 2012's THE AVENGERS Felt Like "A Big Mess"

DISCLAIMER: As a user generated site and platform, ComicBookMovie.com is protected under the DMCA (Digital Millenium Copyright Act) and "Safe Harbor" provisions.

This post was submitted by a user who has agreed to our Terms of Service and Community Guidelines. ComicBookMovie.com will disable users who knowingly commit plagiarism, piracy, trademark or copyright infringement. Please CONTACT US for expeditious removal of copyrighted/trademarked content. CLICK HERE to learn more about our copyright and trademark policies.

Note that ComicBookMovie.com, and/or the user who contributed this post, may earn commissions or revenue through clicks or purchases made through any third-party links contained within the content above.

Do you have what it takes to write for us?
Want to contribute?
1 2 3 4 5
marvel72
marvel72 - 5/4/2012, 8:43 AM
i'd never go to a midnight showing,during the afternoon/early evening is fine by me,i don't even have to go on the first day of release.
Shaman
Shaman - 5/4/2012, 8:43 AM
Avengers' 1st film versus Harry's 8th film. Realistically, i wasn't expecting it to break that record anyway to tell you the truth. But the billion is just around the corner ;)
superotherside
superotherside - 5/4/2012, 8:51 AM
Yeah... I agree with Shaman this is the first one. So I think its doing very well for that... with 20 million on midnight showings, wouldn't that be second place in midnight showing records?

Anyway hope it continues to do so well. :D
Asterisk
Asterisk - 5/4/2012, 8:52 AM
Seeing it at 7:00, hopefully it gets plenty of money.
Tevii
Tevii - 5/4/2012, 8:58 AM
Saw the midnight showing of Avengers..... FREAKIN AMAZING!!!!!!!!!!!

The build up was compelling. Showing how they finally become a team was well done. Individual character dynamic was excellent. Definitely have to see this again.

I cant imagine another CBM will match it this summer. This set a new standard. But if TDKR is anywhere near as good, then this summer kicks ass
WhoDaFoo
WhoDaFoo - 5/4/2012, 8:58 AM
Seems true...I arrived early, and my theater wasn't even full.
Tevii
Tevii - 5/4/2012, 8:59 AM
Next I have to try the Dbox seats at UltraStars... the seats vibrate to explosions, tilt during chase scenes, lean back to feel like the plane took off. Like Mini Star Tours for any movie. Avengers is the perfect movie for this
mstaley3000
mstaley3000 - 5/4/2012, 9:01 AM
That means that Avengers made about the same as The Hunger Games midnight showing which keeps it on track to $150 million +. The big test is whether the movie will drop 50% or 70% after the first weekend.
Sanderman
Sanderman - 5/4/2012, 9:02 AM
Yea but there are still some people like me who have college classes early Friday morning so we elect to go during the weekend. Harry potter came out during the summer so I kinda expected this
thewolfx
thewolfx - 5/4/2012, 9:02 AM
[frick] people!


and im sure the weather played a part in it
shadearts
shadearts - 5/4/2012, 9:03 AM
I expected as much why school still going on didn't harry come out in the summer its hard for a movie to make that much when kids got to go to school the next morning but I watched it last night and it was F-ING AMAZING
hoodedjester
hoodedjester - 5/4/2012, 9:04 AM
i tried to go to a midnight show where I live - no such luck - they weren't showing it so I'll settle for a 7 pm show tonight instead
Tevii
Tevii - 5/4/2012, 9:04 AM
This movie is also going to make a KILLING in repeat customer viewings. So it didnt break this record. It is still going to make a TON OF MONEY
JonasWepeel
JonasWepeel - 5/4/2012, 9:05 AM
Less than one hour!!!
smokingphonix
smokingphonix - 5/4/2012, 9:06 AM
Who cares about records. I got to see it and that all that matters. It was EPIC... AVENGERS RULE
zachshivey
zachshivey - 5/4/2012, 9:08 AM
I saw sooo many people dressed up...It looked like when star wars came back out
GingerBird
GingerBird - 5/4/2012, 9:08 AM
Hmmmmm....
Tevii
Tevii - 5/4/2012, 9:08 AM
@firg - I expect a huge TDKR opening, but kinda think it will drop hard the following weeks.
GingerBird
GingerBird - 5/4/2012, 9:09 AM
I'm ready for all SORTS of excuses...
NOID
NOID - 5/4/2012, 9:10 AM
Not a big deal... i think the word of mouth for this film will be huge. I've already told everyone i work with today how great it was.
LAXtremest
LAXtremest - 5/4/2012, 9:11 AM
I went to the midnight showing. The most awesome thing ever put on screen.
LucasMend
LucasMend - 5/4/2012, 9:11 AM
Blame the bootlegs, people couldn't wait anymore, 1 week after europe and south america? I don't think that much of people could wait more. If it came on april 27 there too, would had been bigger
CaptainObvious
CaptainObvious - 5/4/2012, 9:11 AM
Saw it last night. Holy crap, that was awesome.
THORGodOfThunder
THORGodOfThunder - 5/4/2012, 9:12 AM
Can't wait to see it tonight!!!!!!
Ghostfire
Ghostfire - 5/4/2012, 9:12 AM
There's a huge factor that's not being mentioned, Harry potter was released during the summer; kids were on vacation and out like drones.
valeriesghost
valeriesghost - 5/4/2012, 9:13 AM
Yeah, you can't expect it to break that record, HP is a different monster all together.
fadersdream
fadersdream - 5/4/2012, 9:13 AM
Six screens sold out in new orleans.
Had to have police controlling traffic at three a.m. just so people could get out of the parking lot.
number10
number10 - 5/4/2012, 9:14 AM
^^^ and kids are stupid..
GUNSMITH
GUNSMITH - 5/4/2012, 9:15 AM
THE HULK SCENE WITH LOKI MADE EVERYONE SCREAM OUT LOUD...
Shaman
Shaman - 5/4/2012, 9:17 AM
Lucaxmen- Great point! Had the movie come out the same day worldwide, it might have broken that record. Then again... school still being in session and all...
Shaman
Shaman - 5/4/2012, 9:20 AM
kevberg- But didn't Deathly Hollows 2 come out last summer? The economy has sucked hard for longer than that.
jaewest215
jaewest215 - 5/4/2012, 9:23 AM
People have to work and go to school. You can't compare the two because its May not June, July or August.
UnscrupalousSmurf
UnscrupalousSmurf - 5/4/2012, 9:23 AM
Record smeckord who cares, I saw it and it was freaken awesome! I am truly a reborn Hulk fan again! Movie will make tons of loot and The Avengers will live to fight another day. Note to self, I am too freaken old to me seeing midnight showings. I'm hurting and I didn’t even get drunk!
1 2 3 4 5
Related Headlines
Latest Headlines

Hot Headlines Hot Headlines

Sci-Fi & Fantasy

Anime & Manga

Gaming

Horror

Cartoons & Animated Features

Action Movies & TV

Pro Wrestling & MMA News
View Recorder