No, Superhero Movies Aren't Dying - Why The Best Is Yet To Come For The Genre

No, Superhero Movies Aren't Dying - Why The Best Is Yet To Come For The Genre

Supergirl has reignited the debate about whether there's still a place for superhero movies in Hollywood, but make no mistake about it, the future looks bright for both Marvel and DC moving forward.

Feature Opinion
By JoshWilding - Jun 30, 2026 10:06 AM EST
Filed Under: Marvel Studios

It's been quite the week here on ComicBookMovie.com. While there were some troubling signs early on (the trailers didn't receive the warmest response), Supergirl was supposed to kick off 2026's superhero movie season in style. After all, it's a quiet year for the genre, with only that and Clayface on the way from DC Studios, and Spider-Man: Brand New Day and Avengers: Doomsday in the works from Marvel Studios. 

By now, we're sure you know the story with Supergirl. The movie received lukewarm reviews and, in terms of box office, is shaping up to be a disaster. Questions have been raised about whether James Gunn is the right person to lead DC Studios into what was supposed to be a brighter future. However, one flop isn't going to derail a franchise that, last year, delivered 2025's highest-grossing superhero movie with Superman. And, regardless of whether Creature Commandos and Peacemaker Season 2 were to your liking, it's worth remembering that both were critically acclaimed. 

Clayface comes at a time when it can capitalise on the horror resurgence buoyed by titles like Sinners and Obsession. Costing only $40 million to produce, if this body horror movie can tap into the hunger audiences have for a truly f***ed up time at the theater, DC Studios is on to a winner. There will be grumblings about Batman's absence, but if this movie is as messed up as we think and hope it is, we're in for a compelling, grotesque origin story for one of Gotham City's more obscure villains.

Heading into next year, The Batman Part II—while neither a DC Studios movie nor a story set in the DCU—is almost guaranteed to be a critical and commercial hit. Beyond the financials, if it's even half as good as The Batman was in 2022, you just know this is going to be another killer take on the Dark Knight (and what a cast). Then, there's Man of Tomorrow. While it's understandable to be wary about it being a little too jam-packed with characters, we're going to see Superman and a Warsuit-wearing Lex Luthor squaring off with Brainiac. That's a dream come true for comic book fans, and say what you will about Gunn as a studio boss, but Superman and his Guardians of the Galaxy movies speak for themselves. 

This year, Spider-Man: Brand New Day and Avengers: Doomsday will almost certainly end up competing with each other to be the year's highest-grossing blockbuster. That's hardly the sign of a genre in its final days. In case it wasn't obvious by now, fans and moviegoers just want comic book movies to be events with A-list characters, and all but Clayface fit the bill (and, as noted, that movie can take advantage of the hunger for original horror in a big way). 

Spider-Man: Brand New Day, while shrouded in mystery, looks like the street-level adventure we've all been hoping for since Spidey swung into the MCU in 2016. A classic costume, iconic villains, and the fact that we have no real idea what Peter Parker is up against combine to make this movie a must-see spectacle, no different from 2021's Spider-Man: No Way Home. As for Avengers: Doomsday, we may still be scratching our heads about Robert Downey Jr.'s return to play Doctor Doom, but don't pretend you're not eager to see what his take on the villain looks like. With the Avengers, X-Men, and Fantastic Four all in the mix, we're surely in store for a jaw-dropping spectacle...provided the Russo Brothers can pull it off. 

So, does any of this sound like a genre that's on its last legs? Something has got to give, and in today's landscape, there's likely no longer a place for B- or C-list tier superheroes to get their own movies. If they do, then it needs to be something huge, with Ant-Man and The Wasp: Quantumania and The Marvels proving that if these movies aren't written and later billed as events, then people won't show up. Still, the rise of streaming means there may still be a place for those lesser-known characters to get the spotlight on the small screen. Daredevil: Born Again is proof of that, and, hopefully, Lanterns will be this August, too.

The "superhero fatigue" talk died a death when Superman and The Fantastic Four: First Steps both exceeded expectations, even as modest hits. Now, as we gear up for the likely record-breaking returns of the Avengers, Spider-Man, and Batman franchises, it's fair to say that not only can this genre still thrive, but that the best—an X-Men reboot and eventual Justice League movie, for example—is yet to come. Like Captain America: Brave New World, Supergirl is a black eye, but it's certainly not a killing blow. 

About The Author:
JoshWilding
Member Since 3/13/2009
A lifelong comic book fan who grew up on Spider-Man: The Animated Series in the '90s, Josh Wilding has been contributing to ComicBookMovie.com since 2009.

While he's also written for websites like Batman-News, HeyUGuys, and WhatCulture, Josh is a Rotten Tomatoes-approved critic for CBM and the site's #1 contributor with nearly two decades of experience covering film and TV news (including interviews with Tom Holland, Chris Pratt, Gary Oldman, Halle Berry, Jon Bernthal, Tom Welling, and hundreds more).

Based in the UK with his wife, Josh is also an avid WWE and Formula 1 fan and writes about those passions on CBM's sister sites, TheRingReport.com and FullThrottleHQ.com. Favourite superhero? Spider-Man. Favourite pro wrestler? CM Punk. Favourite F1 driver? Max Verstappen.
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OneMoreTime
OneMoreTime - 6/30/2026, 10:50 AM
User Comment Image
bobevanz
bobevanz - 6/30/2026, 1:54 PM
The only superhero movies that will break even or turn a profit will be the A-List characters. Spider-Man, Batman, Superman, Iron Man, Captain America, maybe Thor. Then the team ups, hence why Marvel has gone down that road. Anything else is high risk unless if it's low budget or a horror movie. I'm glad this genre is dying. Go back and see how mediocre the MCU really is aside from the event movies and a few individuals. They should go back to the 90s and make everything standalone. People are going back to the theater and they're seeing everything else. Gen Z is having their Box Office moment just like us Millenals had in 2008. The difference today is it's social media creators and horror movies leading the charge. Whatever it takes to bring people back, and to Indoctrinate the uninitiated. If those phase two movies came out today they'd bomb just like everything else haha.


The movie business will be just fine with vanilla ass superhero movies and the baggage that comes with them. All the made up rumors, all the meaningless flame wars from man babies. I don't need these movies. I was a fan of cinema before them, I'll be a fan long after.
bobevanz
bobevanz - 6/30/2026, 1:55 PM
The movie business will be just fine *without*
Malphias
Malphias - 6/30/2026, 2:55 PM
@bobevanz - Not really. Any movie, regardless of genre, can earn huge returns if it has a good story. It all starts with a decent script. The best MCU films were about the story, not the spectacle. Any character, even d-list characters, can make a big splash at the theater if it has that magic touch...the right story, the right director and the right actors.
OrgasmicPotatoe
OrgasmicPotatoe - 6/30/2026, 10:51 AM
Supergunn, exceed expectation ? Is that why they were in such a rush to dump it on digital ?
UceOmega
UceOmega - 6/30/2026, 11:00 AM
@OrgasmicPotatoe - haha init! 🤣
Fogs
Fogs - 6/30/2026, 11:44 AM
@OrgasmicPotatoe - Yeah... It's like a parallel reality.
ObserverIO
ObserverIO - 7/2/2026, 7:32 PM
@Fogs - "The "superhero fatigue" talk died a death when Superman and The Fantastic Four: First Steps both exceeded expectations"

Parallel Reality: Earth WTF.
UceOmega
UceOmega - 6/30/2026, 10:52 AM
Yeah the best is yet to come. Doomsday, Secret Wars, Batman 2 or maybe the genre has reached its peak. We’ve seen it all now. Every sequel, spinoff, reboot, origins story. What else? The first Xmen film was released twenty six years ago, since then the genre has become oversaturated. Antihero’s, super-teams, supervillains etc. Where we go from here is anyone’s guess but there needs to be a reinvention of the superhero genre if it’s to survive.
TheRevelation
TheRevelation - 6/30/2026, 11:28 AM
@UceOmega - I'd argue the luster has worn off and we're desensitized to it now, the novelty's worn off. Studios know the earning potential now and it's mostly been an assembly line since. I think it will go the way of the western. Not gone, but not the event it used to be.
UceOmega
UceOmega - 6/30/2026, 11:31 AM
@TheRevelation - “The novelty has worn off.” Absolutely. Truer words have never been spoken.
TheVisionary25
TheVisionary25 - 6/30/2026, 11:34 AM
@TheRevelation - that seems likely

Also we have so much choice now for things to watch that people need some incentive to go to theatres…

Movies like MOTU , Supergirl and Disclosure Day flopped/underperformed theatrically but could do better on streaming since many perhaps decided that they could wait to watch those at home rather then go to the theatre and pay for concessions that cost almost as much as the tickets now.

Look at the movies that have been successes such as Michael and Devil Wears Prada 2 which were built or marketed like events or ones that got positive WOM like Obsession & Project Hail Mary.

Kids also contributed with Mario & Toy Story 5

It’s not like the old days anymore because now you can get movie quality stuff on tv so you need to go the extra mile to get people’s butts in seats.
TheRevelation
TheRevelation - 6/30/2026, 11:48 AM
@TheVisionary25 - True. Even streaming isn't what it used to be, with so many studios trying to catch up to Netflix...or, at the very least, get a piece of the pie.
Malphias
Malphias - 6/30/2026, 3:00 PM
@TheVisionary25 - You make a valid point. I haven't gone to a theater in a decade. With a 300 inch projected screen I have my own theater at home, I just have to wait for a movie to come out on streaming or dvd (these days streaming). Personally I don't miss the crowds, the too tall fella sitting in front of me, the cell phone glare from beside me, the loud-mouth sitting behind me. That is one of the things I think is hurting the theater experience that Hollywood has yet to grasp. That modern technology allows people to have their own theater in the privacy of their home.
vectorsigma
vectorsigma - 6/30/2026, 10:53 AM
With what josh and this site ia doing, it will.

This site has no love for cbms. They see it as a money making machine where it will play around with the emotions of cultists (snyder) and rely on hate and tribalism for clout.

Content is 80% crap rumors. 5% biased reviews 5% bait and 10% cloutchasing from a noisy fandom (snyder)

JoshWilding
JoshWilding - 6/30/2026, 10:54 AM
@vectorsigma - Then leave. 🤷🏻‍♂️
vectorsigma
vectorsigma - 6/30/2026, 10:57 AM
@JoshWilding - "Then leave"

This actually proves my point, lolz 😂😂😂

Such a retard reply. You are creepy dude. All your replies to me are sociopathic levels of lying and creepy. You blocked and unblocked me 3x 😬

Guess ill be blocked a 4th time now 😂😂😂😂
JoshWilding
JoshWilding - 6/30/2026, 11:01 AM
@vectorsigma - If you went to a restaurant and hated the food, would you keep going back every day? You hate the site and, from the looks of it, pretty much everything we do. Why would you keep coming back? That just seems sad and depressing, but with witticisms that require you to use words like "retard," that says it all, doesn't it?
vectorsigma
vectorsigma - 6/30/2026, 11:06 AM
@JoshWilding - ill return to the rstaurant it it has good music and will just order drinks

I still go here for that 10% of snyder cult cloutchasing, they are fun to watch.

I dont hate the site, just you in it. Mark's writing is good and Nate was helpful
JoshWilding
JoshWilding - 6/30/2026, 11:10 AM
@vectorsigma - You hate me? That's cute. I know it hurt that I couldn't remember why I blocked you, but please rest assured that I'll have forgotten you again by later tonight...all while you're sitting there stewing in hatred and hate-reading my articles. It's a little creepy on your part, but cheers to you, nonetheless.
Malatrova15
Malatrova15 - 6/30/2026, 11:37 AM
@vectorsigma - never insult Josh again, he speaks for all of us ,HE IS THE JOURNALIST
vectorsigma
vectorsigma - 6/30/2026, 11:44 AM
@JoshWilding -

"You hate me? That's cute. I know it hurt that I couldn't remember why I blocked you, but please rest assured that I'll have forgotten you again by later tonight...all while you're sitting there stewing in hatred and hate-reading my articles. It's a little creepy on your part, but cheers to you, nonetheless."

Lolz. I dont kmow you, but what i know is how you write articles so i judged you on thoae.

And im.not the omly one who has this sentiment.

And i dont read your articles anymore, just thank me i still read the headlines 😂

Creepy sociopath. Umtil the next unblock then you'll say "i dont know why i blocked you" for the 4th time 😂😂😂
vectorsigma
vectorsigma - 6/30/2026, 11:45 AM
@Malatrova15 - if Malatrova says it, I follow 😃
JoshWilding
JoshWilding - 6/30/2026, 11:49 AM
@vectorsigma - Big words (and a lot of gibberish, though that could be the hate-typing or you having tears in your eyes), but I think that's enough internet time for you today, kiddo. I'm sure your mum or dad will take you to a matinee of Supergirl if you ask politely.
vectorsigma
vectorsigma - 6/30/2026, 12:04 PM
@JoshWilding - i promised @Malatrova15 ill stop so cheers
ClarkJoeKent
ClarkJoeKent - 6/30/2026, 12:25 PM
@vectorsigma - Could it be that YOU'RE the problem? Could it be that YOU'RE in the minority? COPIUM!😂😂😂
MR
MR - 6/30/2026, 12:25 PM
@vectorsigma - Thank you. And if only the writing on here was better. Also, I've been blocked by ya boy too. Amazing and childish behaviour.

"I'm taking my ball and I'm going home."
cubrn
cubrn - 6/30/2026, 12:41 PM
@vectorsigma - these message boards used to be fun and engaging. You are one of the biggest reasons why they’re not anymore
vectorsigma
vectorsigma - 6/30/2026, 12:48 PM
@MR - yeah, he blocks a lot so I added his comments on quote for those who are still blocked. I guess for entertainment
vectorsigma
vectorsigma - 6/30/2026, 12:50 PM
@ClarkJoeKent - dude, a hate piece on the DCU and Gunn and all of you cultists swarm in droves which Josh likes 😂
vectorsigma
vectorsigma - 6/30/2026, 12:51 PM
@cubrn - lolz, that is the purpose of the block button. 😂
bobevanz
bobevanz - 6/30/2026, 1:43 PM
@ClarkJoeKent - you need more emojis.

ALSO JOSH WHY AM I STILL BLOCKED LMAO
InfinitePunches
InfinitePunches - 6/30/2026, 1:49 PM
@bobevanz - @JoshWilding - Hey, Josh. Bobby wants to know why he's still blocked. But he also called you a bunch of really nasty slurs when he asked.
SuperiorHeckler
SuperiorHeckler - 6/30/2026, 2:58 PM
@vectorsigma - Hey Vec, keep poking that paper-tiger because Josh is a Class-A Coward. He BLOCKED me after I kept regurgitating his past MCU boot-licking movie headline reviews on this site. The sad little shill couldn't stand the taste of his own medicine. SMH 🙄
SuperiorHeckler
SuperiorHeckler - 6/30/2026, 3:00 PM
@vectorsigma - If Josh the coward REALLY "hated" you, he'd BLOCK you like he BLOCKed me for throwing his past shill, garbage pro-MCU headlines back in his face! 😄
SuperiorHeckler
SuperiorHeckler - 6/30/2026, 3:02 PM
@MR - WELCOME TO THE CLUB! I too made Josh the coward's BLOCKed list! Wear it like a badge of honor! He BLOCKs whom he can not successfully counter-argue against. 🤓
MR
MR - 6/30/2026, 3:09 PM
@SuperiorHeckler - he's a real cry baby. immature and unable to deal with criticism.
vectorsigma
vectorsigma - 6/30/2026, 10:28 PM
@SuperiorHeckler - i really find his responses weird. I am used into bantering with a lot of guys here. For Josh, it feels sociopathically creepy. Wait for him to unblock you and he'll also say he forgot why 😅
vectorsigma
vectorsigma - 6/30/2026, 10:32 PM
@MR - you're not missing anything anyway. And thanks too that im not the only one with this sentiment.
JoshWilding
JoshWilding - 6/30/2026, 10:55 AM
Two Marvel characters in the banner image and only one DC character. Josh is biased, confirmed.
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