Batman-News.com is reporting that 42 Entertainment - who worked on the memorable viral campaign for
The Dark Knight three years ago - may or may not be back for the film's sequel,
The Dark Knight Rises.
Movie Viral is also saying that they were contacted by a representative of 42 Entertainment, and here's what they said...
I was just contacted by someone who works with 42 Entertainment who tells me that all the major individuals (producers, writers, etc.) who worked on the Why So Serious campaign are in fact still with the company. Also, although 42E is not currently working on the TDKR campaign, Warner Bros. could still contact them later on. Given that the film isn’t set to release in theaters until July 20, 2012, the studio has some time to decide if they want work with 42E again.
So do you want 42 Entertainment to do the viral marketing for
TDKR, or do you want someone else to do it? Anyways,
The Dark Knight Rises hits theaters July 20th, 2012!
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Christian, former CBM editor, movie watcher, music listener, comic nerd.
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