SPIDER-MAN: BRAND NEW DAY Crew Merch Reveals Shadowy New Look At Tom Holland's Web-Slinger

SPIDER-MAN: BRAND NEW DAY Crew Merch Reveals Shadowy New Look At Tom Holland's Web-Slinger

Crew merchandise for Spider-Man: Brand New Day has been revealed, and it features a shadowy look at the wall-crawler in a movie Tom Holland has described as "creatively fulfilling."

By JoshWilding - Jan 29, 2026 11:01 PM EST

Spider-Man: Brand New Day wrapped filming last month, and while reshoots are scheduled to take place in the coming months, some crew merchandise is now doing the rounds on social media.

Featuring a shadowy new look at the web-slinger, the hoodie and hat are accompanied by a handwritten letter from lead star Tom Holland. 

"To our incredible crew," the actor writes. "Firstly, I'm so sad this is coming to an end. It's been tough and hard work but working with you all every day has been such a joy. Thank you for making this the most creatively fulfilling and enjoyable filming experience I've ever had."

"Your hard work, dedication, talent, and kindness has been an absolute pleasure to be a part of and I can't thank you enough. I've loved laughing with you all and I hope to do this many times over."

"This movie wouldn't be a fraction of what it will be without you," Holland continued. "So thank you from the bottom of my heart and I'll see you next time. Love, Tom."

It's a touching message, and one that speaks to how much more hands-on he was with Spider-Man: Brand New Day. The actor has said in a few interviews that he was more involved with the creative process this time, so he could give the fans what they want. 

When will we get a proper first look at the movie? That's the big question, especially as Sony Pictures rarely comes to the Super Bowl. It's rare for big trailers to be released on a Friday, so we'll now have to keep our fingers crossed for next week.

Shang-Chi and the Legend of the Ten Rings helmer Destin Daniel Cretton directs Spider-Man: Brand New Day from a script by returning Spider-Man franchise writers Chris McKenna and Erik Sommers.

Tom Holland plays Spider-Man in a cast that also includes Jon Bernthal (The Punisher), Mark Ruffalo (The Hulk), Zendaya (MJ), Sadie Sink, Michael Mando (The Scorpion), Tramell Tillman, Marvin Jones III (Tombstone), Jacob Batalon (Ned Leeds), and Liza Colón-Zayas. Avengers: Doomsday star Florence Pugh is expected to reprise her Thunderbolts* role as Yelena Belova.

Spider-Man: Brand New Day will be released in theaters on July 31, 2026. 

About The Author:
JoshWilding
Member Since 3/13/2009
Comic Book Reader. Film Lover. WWE and F1 Fan. Rotten Tomatoes-approved critic and ComicBookMovie.com's #1 contributor.
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Lisa89
Lisa89 - 1/29/2026, 11:25 PM
@JoshWilding - Are you serious with this bullshit?
DocSpock
DocSpock - 1/29/2026, 11:42 PM
@Lisa89 -

With the Irishman gone, and Josh doing 80-90 % of the articles, participation on this once great site will continue to plummet.
Malatrova15
Malatrova15 - 1/30/2026, 12:00 AM
@Lisa89 - ok now you aré just beimg rude...Josh allowed me a some other users that aré ok the right side of opinions here...AND we aré not going to Stay Quiet while you insult the Heart AND soul of this site...stop now
OriginalGusto1
OriginalGusto1 - 1/30/2026, 12:13 AM
@Lisa89 - Language, Princess!
spr0cks
spr0cks - 1/30/2026, 12:15 AM
@Lisa89 -

Merch, Baby!!!!!!
@JoshWilding lives for this stuff......

User Comment Image
TheFinestSmack
TheFinestSmack - 1/30/2026, 12:28 AM
@Lisa89 - it's about as revealing as that leaked trailer for this movie
MikeyL
MikeyL - 1/30/2026, 2:39 AM
@Lisa89 - careful, he’ll throw a tantrum if you call him out
JoshWilding
JoshWilding - 1/30/2026, 5:03 AM
@Lisa89 - It's literally a new piece of Spider-Man: Brand New Day artwork featured on a crew gift, no different than when we got to see all the Doomsday costumes on the costume department's gift.
JoshWilding
JoshWilding - 1/30/2026, 5:04 AM
@DocSpock - Pageviews are at an all-time high, but sure, keep telling yourself that. I always find it strange how someone can visit somewhere regularly and root for it to fail...it'd be like eating at McDonald's every day, but praying for Burger King to put them out of business while you eat your Big Mac. Sad.
Malatrova15
Malatrova15 - 1/30/2026, 12:01 AM
Amazing article Jhon ...dont listen to the minesotan haters.
OriginalGusto1
OriginalGusto1 - 1/30/2026, 12:14 AM
@Malatrova15 - Did you spell that in your head?
NinnesMBC
NinnesMBC - 1/30/2026, 12:21 AM
The black and white colored picture does look cool. Hopefully we see more concept art like that soon.
JoshWilding
JoshWilding - 1/30/2026, 5:05 AM
@NinnesMBC - It's a very cool piece that definitely sets the tone for the kind of Spider-Man we're getting in this movie.
NinnesMBC
NinnesMBC - 1/30/2026, 7:43 PM
@JoshWilding - Yeah I agree, especially when it's no longer Jon Watts behind the camera but Destin Daniel Cretton. His world now and his brand new tone.
JFerguson
JFerguson - 1/30/2026, 12:51 AM
Pretty sure that’s just a stock image they found online. The lenses on the mask don’t mask Tom Hollands.

Ready for the trailer. I’ve heard so much about the movie at this point, I already know the B-list villains montage will be my favorite part
Gabimaru
Gabimaru - 1/30/2026, 2:43 AM
F*cking josh. My fault i should've known better.



Prick.
MarvelZombie616
MarvelZombie616 - 1/30/2026, 3:35 AM
6 months until release!
tRuckRogers46A
tRuckRogers46A - 1/30/2026, 3:58 AM
What's with the hate about this article? People moan when they publish something not CBM related and this is absolutely something CBM related.
I think it's refreshing to see an actor call out the hard work of the crew, and to genuinely appreciate it. Film shoots are looooong days. Holland seems like a decent chap and this only bolsters that feeling.

I'd much rather have positive articles like this than some crap about something that's got nothing to do with CBMs.
JoshWilding
JoshWilding - 1/30/2026, 5:06 AM
@tRuckRogers46A - Just the usual "complain about everything" internet crybabies.
SheepishOne
SheepishOne - 1/30/2026, 7:04 AM
What a bunch of babies in these comments. I’d hate to sit across from a lot of you at the dinner table.
FrankenDad
FrankenDad - 1/30/2026, 7:26 AM
@SheepishOne - You can’t sit at the kids table. You’re a grown up.
SheepishOne
SheepishOne - 1/30/2026, 10:04 AM
@FrankenDad - haha fair enough!
dragon316
dragon316 - 1/30/2026, 7:08 AM
See black and white thought it was Spider-Man noir at first
TheVisionary25
TheVisionary25 - 1/30/2026, 7:09 AM
Nice letter from Holland there!!.

Also that B & W image is really cool imo.
Armpitwebs
Armpitwebs - 1/30/2026, 8:30 AM
That’s cool Spider-Man art tho!
DocSpock
DocSpock - 1/30/2026, 11:59 AM

@JoshWilding -

Hello Josh. I do not have access to pageview information. I did NOT refer to that. I said participation is dropping. And it definitely is. With all the new DCU and marvel Avengers/Spidey movie stuff going on, one would expect a lot more debate/commentary on the articles. The opposite is happening.

" I always find it strange how someone can visit somewhere regularly and root for it to fail." That is a completely false statement. I have multiple real life friends that I have brought to this site over the years, and I want this site to succeed as much as ever since I joined 6 months after the site opened.

I was once firmly in your corner as I agreed more with your reviews than the others and liked most of the articles you posted. Over time, I think the quality of many of your reviews are now slanted to curry favor with the producers of various content as opposed to honest reviews, and the quality of your top 10 lists has dropped precipitously, as mentioned by MANY of this site's users over the last 3-4 years.

I'm sorry if I hit a nerve. I think you are very capable of producing much better content as you did in the past. I would NEVER pull for this site or you to fail.
JoshWilding
JoshWilding - 1/30/2026, 2:05 PM
@DocSpock - Unfortunately, the comments sections have been left as a bit of a free-for-all, with users allowed to be abusive, racist, homophobic, and generally awful. That and what feels like constant negativity has no doubt put people off from commenting...plus, CBM has always been a bit of an anomaly with an active comments section. Most sites have moved away from them completely, sadly.

I'd have to disagree strongly about currying favour with producers. In terms of the amount of coverage we give Marvel, for example, I can honestly say that they do NOTHING for me. Beyond pulling the odd quote for a TV spot (which is very cool, but not beneficial in any way), they don't offer interviews, PR packages, or really anything of value. I can honestly say that I get treated better by Angel Studios, and my reviews haven't changed IMHO. I gave Ironheart and Marvel Zombies very middling reviews, for example.

In terms of lists, if you have any feedback on that front, I'd be pleased to hear it. I'm asked to write 15 per month and can't say I overly enjoy them myself, so if you have any ideas to make them better or more interesting, I'm happy to hear it!
JoshWilding
JoshWilding - 1/30/2026, 2:17 PM
@DocSpock - And I'm not having a go at you. There's a lot of pressure on me to "80-90%" of the articles because Daniel, Mark J, and Rohan only post sporadically (that's not a shot at them - they have other jobs, kids, etc.), and Mark C, the only other regular writer on this site up until faurly recently, only wanted to do the bare minimum. There have been many times when, if I hadn't been around, nothing would have been posted for 2 or 3 days.

When I go on vacation, I make sure I have several articles scheduled and ready to go. Not because they make me money, but because it keeps the site active (over Christmas, for example). Other people don't care, and that's why they write a few paragraphs of text and include a synopsis with a copied and pasted blurb of text saying a movie has just wrapped production two months after it's been released. That's why some comments strike a nerve, because I do a huge amount of work here for the good of the site, and then I'm crucified because this new piece of promo art apparently wasn't exciting enough.
DocSpock
DocSpock - 1/30/2026, 2:29 PM
@JoshWilding -

I did not know you had a volume requirement on top 10 list articles. I do understand you make your living doing this, and as I've said before, I'd be doing the same thing if I weren't always so drunk, lazy, and unmotivated. Before I retired, besides my day job, I wrote movie reviews in the large metro area where I live for one of the local rags for decades. I also ridiculously did restaurant/food truck reviews.

And it is sad that having comment sections means you get plenty of nuts from the left and some from the right side of the spectrum. And some people just crap on everything. The great purge of most of the interesting/very active commenters on the site several years ago was pretty jarring and ultimately much more of a bad thing than a good thing.

And I do understand that my saying your articles aren't as good as they used to be is indeed just my own opinion from what I've read over almost the last couple of decades.

Good luck and thanks for your time.
DocSpock
DocSpock - 1/30/2026, 2:47 PM
@JoshWilding -

None of this surprises me. I have no doubt you spend MANY MANY hours every day dealing with this site to keep it moving along, and I for one appreciate it.
JoshWilding
JoshWilding - 1/30/2026, 6:36 PM
@DocSpock - Thank you, it’s been good to chat with you. You’re an OG vet here, and I hope you plan on sticking around. Cool to hear some of your “origin story,” too. 😅

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