Spider-Man: Brand New Day Merch Unveils "Jean Grey" Jacket; Tom Holland Teases Debuting Villain

Spider-Man: Brand New Day Merch Unveils "Jean Grey" Jacket; Tom Holland Teases Debuting Villain

Some new Spider-Man: Brand New Day merchandise reveals an official look at the jacket Sadie Sink's character will wear in the movie...

By MarkCassidy - Jun 25, 2026 05:06 AM EST

If Sadie Sink isn't playing Jean Grey in Spider-Man: Brand New Day, hats off to the studios and the marketing team for a very successful bait and switch!

The Stranger Things alum's role is still officially under wraps, but multiple scoopers claim to have "confirmed" that she has been cast as the X-Men's powerful telepath. Sink's character has only been glimpsed briefly in the trailers (with her face obscured), but the actress was spotted on set during filming late last year.

Sink was wearing a distinctive-looking jacket, which is now available at Hot Topic.

Though the item's listing doesn't mention Jean, the jacket worn by the redheaded model sports the green and yellow colors commonly associated with the mutant hero. 

Whoever Sink is playing, she is believed to be the movie's main villain - although there's speculation that someone else (the Jackal, perhaps?) might be pulling her strings.

During a fan event in Paris yesterday, Tom Holland teased the various foes Spidey will be facing off against in Brand New Day.

“There’s a lot of new villains in this movie. There’s some returning villains, there’s some fight scenes with some heroes and there’s one villain making a debut.”

Following the record-breaking success of Spider-Man: No Way Home, Spider-Man: Brand New Day begins a brand new chapter for Peter Parker and Spider-Man. Four years have passed since the events of No Way Home, and Peter is now an adult and living alone after erasing himself and the memories of him from those he loves. In a New York that no longer knows his name, he has devoted himself wholeheartedly to protecting his city as Spider-Man full-time.

But as the demands on him grow, he is put under increasing pressure. This triggers an unexpected physical change that threatens his existence, while a strange wave of crime emerges - and gives rise to one of the most dangerous threats he has ever faced.

Spider-Man: Brand New Day is directed by Destin Daniel Cretton and written by Chris McKenna & Erik Sommers. The film is produced by Kevin Feige, Amy Pascal, Avi Arad and Rachel O'Connor. The cast includes Tom Holland, Zendaya, Sadie, Jacob Batalon, Jon Bernthal, Tramell Tillman, Michael Mando and Mark Ruffalo.

Spider-Man: Brand New Day is set to hit theaters on July 31, 2026.

About The Author:
MarkCassidy
Member Since 11/9/2008
Mark Cassidy is a writer, photographer, amateur filmmaker, and Rotten Tomatoes-approved critic from Dublin, Ireland.
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Scarilian
Scarilian - 6/25/2026, 6:11 AM
I wonder if we'll ever get the symbiote storyline adapted, as it feels like the Man-Spider/Other plotline they are adapting here is going to hit a lot of the same story beats without the symbiote involved, that's unless they have been very good at hiding things and we get the Black Suit in this movie.
Rosraf
Rosraf - 6/25/2026, 6:24 AM
@Scarilian - So we're just pretending Spider-Man 3 didn't happen?
Nomi
Nomi - 6/25/2026, 6:41 AM
@Rosraf - he means the real story, he got it in the original secret wars story 1984 at battleworld
Scarilian
Scarilian - 6/25/2026, 6:47 AM
@Rosraf -
Spider-man 3 had an interesting adaptation of the Symbiote Saga but there's a lot you could do with the Symbiote Saga that was not explored and NWH provided the perfect set-up for the Symbiote Saga to be used as an exploration of isolation and depression that is seemingly being skipped in favor of adapting Man-Spider/The Other.

I think it'd have been interesting having a Black Suit movie and have that going into Secret Wars where you'd have Tom Holland's Spider-man struggling with his darker urges facing off against a Doctor Doom having the face of his former mentor. Though perhaps they viewed this as the last change for a team-up movie before Secret Wars acts as a reboot and trimming of the fat.

You also had potential to see how Tobey's Spider-man would react to Tom Holland's Spider-man being in the symbiote outfit allowing for a fight between a normal and black suited Spider-man. Having the Symbiote Saga done first would also mean we could have a Venom in Secret Wars, whether it be Tom Holland or bringing in Sony's Eddie Brock's Venom for a cameo now that the set-up has been explored prior.

Maybe they are saving the symbiote for when the Fantastic Four are in the same universe or perhaps just so the symbiote can be introduced in Secret Wars... but we'll see. I think unfortunately they could just skip the symbiote storyline entirely and Mac Gargan/Scorpion is Venom at the start of Spider-man 5.

I would have been a lot more interested if this was Spider-man teaming up with Black Cat, dealing with the Black Suit and facing off against Scorpion who becomes Venom than whatever Brand New Day has turned into.
Nomi
Nomi - 6/25/2026, 7:25 AM
@Scarilian -
User Comment Image

Somebody at Marvel, hire this guy.
grendelthing
grendelthing - 6/25/2026, 8:11 AM
@Rosraf - I wouldn't call that an adaptation. More like a mutilation.
Gambito
Gambito - 6/25/2026, 6:27 AM
My theory is that she is jean but the main bad guy is a new take on chamaleon who instead of morphing or disguising he hops bodies
Ryguy88
Ryguy88 - 6/25/2026, 8:04 AM
@Gambito - wasn't Chameleon in Far From Home?
Gnostic
Gnostic - 6/25/2026, 9:09 AM
@Gambito - Another person pointed out that the yellow hoodie is not up for sell. That might have been something the stylist added herself.
BlackStar25
BlackStar25 - 6/25/2026, 10:54 AM
@Ryguy88 - Theory. Never confirmed.
Ryguy88
Ryguy88 - 6/25/2026, 9:31 PM
@BlackStar25 - ah, makes sense
OneMoreTime
OneMoreTime - 6/25/2026, 6:48 AM
I been a Huge Spider-Man fan for a long time there is NO Spider-Man comic book that has Jean Grey in it. Jean Gey has NEVER been a villain to make her one in Spider-Man: Brand New Day is stupid.


NOT Jean Grey
TheVisionary25
TheVisionary25 - 6/25/2026, 7:29 AM
I like that jacket…

Also Tom saying there are some returning villains makes me think we’ll see Shocker and/or Tinkerer in this after HC or maybe even members of Beck’s crew from FFH but we’ll see.

Anyway , can’t wait to just finally watch the movie!!.
BlackStar25
BlackStar25 - 6/25/2026, 10:48 AM
@TheVisionary25 - Ahhh Beck....Guess he is really dead huh.
grendelthing
grendelthing - 6/25/2026, 8:25 AM
So, looking closer at the jacket on the Hot Topic website, it's covered in Spider-Man iconography, the yellow sweatshirt underneath is not part of it and I'm not convinced. I'm thinking the prop stylist for the photoshoot made that call. I'm just gonna through it out there that I think it's very possible that Sink could be playing Madelyne Pryor. With all of the multiverse shenanigans going on, it's as likely as anything.
Gnostic
Gnostic - 6/25/2026, 8:57 AM
@grendelthing - “it's covered in Spider-Man iconography”

Good eye! There is a spider-themed villain that has psychic powers from the story that the movie is taking elements from:

https://www.reddit.com/r/MarvelTheories/comments/1svwdza/brand_new_day_is_inspired_by_spectacular/

Gnostic
Gnostic - 6/25/2026, 8:36 AM
Spider-Man villains often wear green to contrast the hero.

Green is opposite of red.
Yellow is the opposite blue.

It’s an old Silver Age thing, iirc.
McMurdo
McMurdo - 6/25/2026, 10:20 AM
If she is Jean, X men is cooked and I have no faith in it not being completely miscast.
PapaBear562
PapaBear562 - 6/25/2026, 11:36 AM
Zendaya still dresses terribly on the red carpet. Sorry to those who disagree, but she needs to cover up.
LenSpiderman
LenSpiderman - 6/25/2026, 12:44 PM
Sadie Sink is the most talked about aspect of the new spider-man movie, potentially the big villain, or perhaps even the face of the MCU mutant saga.

Meanwhile it appears Finn Wolfhard is modeling spider-man hoodies for hot topic.
Deklipz
Deklipz - 6/25/2026, 1:29 PM
@LenSpiderman - kinda looks like a cloned mix between him and Timmy Chalmet(sp?)…
LenSpiderman
LenSpiderman - 6/25/2026, 5:58 PM
@Deklipz -
LenSpiderman
LenSpiderman - 6/25/2026, 5:59 PM
@Deklipz - shalla… chala… shellahmaybe not gonna work here anymore.
Deklipz
Deklipz - 6/26/2026, 1:45 AM
@LenSpiderman - He’s just Tim Kardashian now… 😐


😂😂😂

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