It seems fair to say Marvel Studios has decided to take a less traditional approach to Moon Knight's poster-drops!
We'd usually see weekly banners featuring whichever characters were introduced/spotlighted during a specific episode of the streamer's Marvel/Star Wars shows, but Steven Grant's goldfish was highlighted this past Tuesday, and we now have a poster of a bloody cupcake.
The marketing is clearly leaning into the quirky/chaotic nature of the limited series here, but it would be nice to see some posters for actual characters, too! This cherry-topped treat isn't as random as it may seem, but you'll have to wait until episode 4 to find out why!
The review embargo lifted earlier this week (you can check out my verdict here), and critics seem to be impressed by the first four episodes. Not everyone was won over, but the show currently sits at a very respectable 85% on Rotten Tomatoes.
Moon Knight follows Steven Grant, a mild-mannered gift-shop employee, who becomes plagued with blackouts and memories of another life. Steven discovers he has dissociative identity disorder and shares a body with mercenary Marc Spector. As Steven/Marc’s enemies converge upon them, they must navigate their complex identities while thrust into a mystery among the powerful gods of Egypt.
The limited series also stars Ethan Hawke and May Calamawy. Mohamed Diab, Justin Benson and Aaron Moorhead directed the episodes, with Jeremy Slater on board as writer.