Marvel Studios: New Details Emerge About Kevin Feige's Clash With Victoria Alonso And Why She Was Fired

Marvel Studios: New Details Emerge About Kevin Feige's Clash With Victoria Alonso And Why She Was Fired

Marvel Studios parted ways with Victoria Alonso earlier this year in what's proven to be a surprising case of Hollywood drama within the studio. Now, more details have emerged about what really happened...

By JoshWilding - Oct 19, 2023 07:10 AM EST
Filed Under: Marvel Studios
Source: The Direct

When Avengers: Endgame was released in 2019, Marvel Studios really could do no wrong. Since then, we've seen them massively expand their big and small screen offerings, leading to issues with quantity over quality and a leader - Kevin Feige - who has been stretched thin. 

Many blame ousted Disney CEO Bob Chapek for those issues, but we first learned of tensions within Marvel Studios earlier this year. That came when Victoria Alonso, President, Physical and Postproduction, VFX and Animation Production, was fired from the company after 16 years. 

There have been conflicting reports about what happened, ranging from her taking time off to promote outside projects to her anger at Disney for its stance on Florida's divisive "Parental Rights in Education" bill (which is commonly dubbed "Don't Say Gay" in media reports).

In the newly released MCU: The Reign of Marvel Studios book, more insights are shared about the divide between Feige and his former right-hand woman. 

"Alonso had broken one of Feige’s cardinal rules: don’t speak out publicly against the company," it explains. "A source close to the matter said that later that year Feige suggested to Alonso that she had outgrown her role at Marvel. He reportedly cautioned her to "keep her head down' and 'do the work.'"

ALSO READ: Victoria Alonso's Shock Departure And
More Controversies Marvel Studios Would Rather You Forget

"In early 2023, Alonso refused to act on Marvel Studios’ request to remove LGBTQ pride symbols from Quantumania for foreign markets. The atmosphere at the studio was tense: the department of 'yes' had said 'no.' D’Esposito outsourced the VFX work anyway, an act Alonso regarded as a betrayal."

Alonso, who is a lesbian, making these moves isn't surprising and many will agree with her taking this stance. Disney and Marvel Studios, meanwhile, continue to insist she breached her contract and Alonso has since been blamed for "Marvel's toxic work environment" toward VFX artists.

It also sounds like she started exerting her creative control over projects - similar to what happened with Ant-Man and The Wasp: Quantumania - and that proved to be the straw which broke the camel's back. 

Chances are we'll never know the full story but these latest insights are food for thought. It's ultimately a shame this relationship broke down and Alonso's actions may have played a role in Marvel Studios' VFX artists deciding to unionise. 

Let us know your thoughts in the comments section.

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Lokiwasright
Lokiwasright - 10/19/2023, 7:32 AM
Phew... That was close.
Ryguy88
Ryguy88 - 10/19/2023, 7:37 AM
She put her idealology ahead of quality and it has shown.
EskimoJ
EskimoJ - 10/19/2023, 10:41 AM
@Ryguy88 - Example: Quantumania.

But not really though.
Ryguy88
Ryguy88 - 10/19/2023, 11:10 AM
@EskimoJ -

Antman Quantamania:

Female sidekick more competent than main character ✔

Teen daughter is inexplicably a super genius with feats greater than Ironman ✔

Well established super genius Hank Pym takes a backseat to his wife in his own area of expertise ✔

They literally went with idealology wherever they could fit it in.
kider2
kider2 - 10/19/2023, 1:05 PM
@Ryguy88 - ideology*
Idea-lol-ogy sounds fun though
RedFury
RedFury - 10/19/2023, 1:06 PM
@Ryguy88 - Your perspective and opinion on ideology being the problem isnt warranted.

Maybe look at it from the perspective of it just being bad writing decisions. Whether the characters were male or female doesn't hold any weight. Your focus and issue with the women characters being more competent than the men comes from what I can only assume is a bias you hold due to your opinions on the subject.

When I watched the film I didn't think to myself, how stupid is it that a teenage girl is better than antman. I thought to myself, how stupid is it that a teenager is better than Antman. Her gender didn't matter, and I'm not sure why people like yourself are so focused on these characters genders being the issue. It's the dumb writing, and it's blatantly obvious.

Swap out his teenage daughter with a teenage son. It's still dumb. Turn Hank into a gay man with a male partner, it's still stupid that his partner would take the charge when he's the expert. Etc, etc, etc.

You can blame Disney for putting women in these roles all you want. But it's not diversity that's screwing things up, it's bad writing. Had they given us a reason to believe these characters were actually capable of all of these things, it would have made for a good film whether they were men or women. But instead they made some very questionable writing decisions that created the lackluster film we experienced.

If you want to say that Disney's ideology is what caused the writing to be bad because they had to stick women in the roles... I have some magic beans I'd like to sell you lol. It's unimaginative writing that doesn't stick to the core ideas of the previous iterations that's ruining the MCU, not diversity.
Android
Android - 10/19/2023, 3:00 PM
@Ryguy88 - but isn't that all feige's call ? She's VFX not script .
Seashu
Seashu - 10/19/2023, 3:35 PM
@RedFury - It can be both: bad writing due to ideology. As far back as 2019 this was happening at Disney. To be clear - I have no issue with powerful women.

Captain Marvel - great, Wonder Woman - awesome, Eleven (Stranger Things) - amazing

The whole Endgame gauntlet hand-off to Captain Marvel? Poor writing standing on its ideology merits alone. An executive producer admitted they were concerned this would appear pandering, but ultimately did not care as it appealed to their ideals:

"Tran and her Marvel team were determined on keeping the 'girl power' moment in the movie"

Going back to Quantumania: When you see an obvious bad writing decision it leads to the inevitable, "But..why?"

I'll admit low hanging fruit answers are not always the reason -- but they are not always wrong either. While it _might_ not be correct, it is also _not_ unwarranted. Human brains after all look for patterns.

When we see two female characters outperform their male counterparts in the male's "strong" area -- and there is weak or no lead-up explaining how they were able to do this -- at minimum, it does suggest this is bad writing allowed to exist due to ideology.

Unless Studios are going to provide clarifying context, which they shouldn't and won't, the available armchair evidence (right or wrong) does suggest this was done for woman empowerment moments and not because it added real value to the overall writing of the story.

Women empowerment moments are not inherently bad just like male empowerment moments are not inherently bad. Given Disney's history with this subject, however, and how "on the nose" and poorly executed it was in Quantumania -- that's when it leaves a bad taste in people's mouths.
RedFury
RedFury - 10/19/2023, 5:11 PM
@Seashu - very well thought out response.

I still don't know if I can get on board with the idea of ideology being the driving force behind the not so great writing/decisions.

The Endgame hand-off was extremely bad writing. It's a moment that really could have been handled so much better with some clever ideas rather than just being shoe horned in. I wouldn't disagree that it was clearly a decision made on the behalf of empowerment for women. But when people frame that as a bad thing I just don't get it. If it was a well written scene that made sense and was awesome, you probably wouldn't hear 3/4 of the criticism. But because it sticks out like a sore thumb, people automatically blame 'disneys ideology' rather than blaming the writers. I wouldn't blame ideology for it; I'd blame the writers and directors for not coming up with something smarter. All they had to do was make that scene make sense, but instead they thought it would be fine to somehow have just the women band together to do the hand-off during a giant battle where it makes no sense for the genders of characters to team up like that. The same can be said if it was an all male hand-off. It just doesn't make sense within the context of the scene. The chaos of a battle does not allow such things to exist. Unless maybe it was the Dora Milaje as they are actually a team of only women who fight alongside each other.

I get what your saying when you refer to the women characters being better at the thing the man is good at. But isn't that just a commonality of lazy writing in film, and TV? We've seen this kind of thing countless times throughout movie and tv history. Whether it's the side kick, a random bystander, a redemption for a character that was a buffoon the entire film until the end, so on and so forth. It's a lazy trap writers tend to fall into when they haven't properly thought out the approach to their story and how the characters get there. It's so common that my mind goes to those things way before it goes to the idea of woman empowerment being the problem.

Gender politics has created this cloud over the way people see things. It's such a large topic that I think even without it being the reason, people still tend to latch onto it and use it as a scapegoat as to why they don't like something. I feel like there's a confusion amongst those who call out ideology within Disney as a problem. And then there are a group that use it as a way to hide their bigotry of course, but I wouldn't suggest that is the majority.

At the end of the day I blame lazy writing attached to Marvel's progressive approach to their films. If they could just come up with better ideas, I think there would be a lot less discourse involving the gender of characters.
prettynucIear
prettynucIear - 10/19/2023, 5:34 PM
@Ryguy88 - you also described Shang Chi which she was also a part of
NegativeNerd
NegativeNerd - 10/19/2023, 9:53 PM
@Ryguy88 - why are y’all so pressed of getting capable female super heroes? It’s the same bs y’all slew for every movie. It’s just embarrassing at this point lol.
Ryguy88
Ryguy88 - 10/19/2023, 9:53 PM
@RedFury - bad writing for the sake of shoehorning in unwarranted garbage to cater to ideologues.

@Android - you might be right! I havent dug down much deeper, it was always Alonso spouting her nonsense in interviews but I dont actually know who okayed these decisions.
NegativeNerd
NegativeNerd - 10/19/2023, 9:56 PM
@Seashu - Many movies have the same thing with male characters already knowing and experienced in certain aspects without an explanation. No one gives them crap.
Slotherin
Slotherin - 10/19/2023, 11:33 PM
@Ryguy88 - Hope was always more competent than Scott in combat but she isn't a sidekick. Ant-Man and The Wasp are explicitly partners. So that was the first thing ya got wrong.
But wait, there's more.

Cassie isn't inexplicably a genius nor was the Quantum Satellite a feat greater than Iron Man cracking time travel.
She explains that she studied Hank's journals in the 5 years of the Snap and when talking about the creation of it clearly says "we" in regards to Hope and Hank helping to create it.

Lastly, Hank's expertise is quantum physics but the Quantum Realm was entirely alien to him whereas she had been down there for most of Hope's life.
SauronthePower
SauronthePower - 10/20/2023, 1:21 AM
@Ryguy88 - the Gentora character was literally the worst example of this. The whole: ‘wow you’re awesome….’ breakout sequence was so hamfistedly trying too hard that it was painful to watch
mpk1988
mpk1988 - 10/20/2023, 4:23 AM
@Ryguy88 - Always the case with these privilged woe is me types. Cry victim for every instance
Evansly
Evansly - 10/20/2023, 8:32 AM
@Ryguy88 - How did she get all of those added if she is over VFX?
VictorAlonzo
VictorAlonzo - 10/20/2023, 3:36 PM
@Ryguy88 - my forever thoughts :


VictorAlonzo
VictorAlonzo - 10/20/2023, 3:38 PM
@Ryguy88 - my forever thoughts:


rockinsokinrobo
rockinsokinrobo - 10/19/2023, 7:47 AM
So Alonso breached policy and insubordinate. I got issue with Fiege but it not like he told Alsono to take out the lbtq scenes in the states but foreign market; this is a business and marvel has to know the clientele.
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