ETERNALS' Release Date Could Hinge On SHANG-CHI AND THE LEGEND OF THE TEN RINGS' Box Office Performance

ETERNALS' Release Date Could Hinge On SHANG-CHI AND THE LEGEND OF THE TEN RINGS' Box Office Performance

Following reports that Venom: Let There Be Carnage might be pushed into next year, it's looking like Eternals could be next to move...but only if Shang-Chi and the Legend of the Ten Rings underperforms.

By JoshWilding - Aug 25, 2021 03:08 AM EST
Filed Under: Eternals
Source: Vulture

As we head into the Fall, there's a lot of uncertainty surrounding what's going to happen with upcoming theatrical releases. It's certainly possible that another series of release date delays are coming, especially following reports that Venom: Let There Be Carnage could very well be on its way to 2022. 

Shang-Chi and the Legend of the Ten Rings will definitely arrive on September 3, of course, but what about Eternals? That's still on track for a November 5 debut, but there have already been rumblings it could follow Black Widow by premiering simultaneously in theaters and on Disney+'s Premier Access.

According to Vulture, though, a delay isn't completely off the table. 

"Among studio sources reached by Vulture, the short-term outlook is that autumn’s big films (such as Dune and Top Gun: Maverick) will most likely stay on their scheduled release dates," the site explains, "although Marvel Studio’s Eternals could be delayed if the 24th MCU entry Shang-Chi and the Legend of the Ten Rings underperforms at the box office upon its September 3 release."

Tracking for Shang-Chi is strong right now, and Free Guy proved that there are still moviegoers willing to pay to watch a new release when it's only available on the biggest screens possible. 

Seeing as Marvel Studios just released the final trailer for Eternals, any sort of delay could be devastating for the movie (especially with the marketing campaign starting to ramp up again). We'll have to wait and see, but something tells us the most likely outcome if things do get worse with the pandemic will be for this Phase 4 movie to head down that Premier Access route for $29.99. 

We'll keep you updated. 

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bkmeijer2
bkmeijer2 - 8/25/2021, 3:37 AM
When do they plan to release it then? Because I don't see next year's movies moving, and 5 movies seems a bit much
RegularPoochie
RegularPoochie - 8/25/2021, 4:17 AM
@bkmeijer - tf?

GoldGuy
GoldGuy - 8/25/2021, 4:38 AM
@RegularPoochie - He's just saying that if they delay Eternals to 2022, that would be the fifth MCU film that year, which would be very crowded, but he also doubts that they would move any film to 2023.
bkmeijer2
bkmeijer2 - 8/25/2021, 5:24 AM
@RegularPoochie - I guess not as good as I thought
Ace101
Ace101 - 8/25/2021, 6:43 AM
@bkmeijer - wouldn't be much of problem since they somehow planned to release 4 movies in the span of 5 months 5 movies over 12 months seems doable
Ace101
Ace101 - 8/25/2021, 6:44 AM
@bkmeijer - however I'd prefer if none of the movies got delayed haha
Liverpool4life
Liverpool4life - 8/25/2021, 3:47 AM
I think, based on the $120 million earned through streaming alone on BW, to allay the fears of stars who rely on contractual residuals through a percentage of box office, Disney should increase it to $40. When I think how much I spend on 4 to see a movie, ticket price alone, $30 is low. Plus, some people will watch it and invite friends to the house.
Ace101
Ace101 - 8/25/2021, 6:51 AM
@Liverpool4life - agreed though I think it should be around 40usd or at least around 50+60nzd.
30nzd was always way to low for D+ to match cinema box-office. Everyone has to buy a ticket to go the cinema, in a single household one person just needs an account and how many people in that household can watch it for the cost of less than 2 tickets. The d+ premium should cost at least as much as 3-4 tickets to make up for the lack of people having to buy d+.
PantherKing
PantherKing - 8/25/2021, 3:50 AM
I’ve been hyped to see Thena and I was really looking forward to seeing this movie for almost a year now. That being said I hope Shang chi is a success but I do plan on seeing this in theater I’ve watched every single Marvel studios movie in theaters since Avengers 2012. Ain’t stopping that trend anytime soon
Kyos
Kyos - 8/25/2021, 7:45 AM
@PantherKing - I've watched every MCU movie in theaters since Iron Man, until Black Widow. Still sad they didn't show it in my theater. Well, 'twas a good run.
rexlincoln
rexlincoln - 8/25/2021, 3:53 AM
Oh ffs
nmasterofnaught
nmasterofnaught - 8/25/2021, 3:59 AM
Lot of misinformation out there about Covid19 - PLEASE SPEAK TO A TRUSTED MEDICAL PROFESSIONAL!

Get vaccinated - it doesn't stop you from getting covid, but it does drastically reduce the CHANCE of getting severe symptoms (death in the very elderly & immunocomprimised i.e. cancer patients) & putting unsustainable pressure on healthcare systems (leading to lockdowns).
bkmeijer2
bkmeijer2 - 8/25/2021, 6:03 AM
@nmasterofnaught - my favorite argument is still the ''we don't know the long-term effects of vaccinations'', but when you ask if they know the long-term effects of getting covid they don't know the answer.

Or they walk outside to put on a cigarette, a thing that's proven to be bad for your health and they still do it.

At this point though I don't think you can argue with denyers anymore, so I just let them be
TheWalkingCuban
TheWalkingCuban - 8/25/2021, 6:34 AM
@bkmeijer - I’m of the opinion that I can tell people in my circle and they can tell me. My circle included my boss, so, I got the vaccine. But I choose not to tell anyone they need to get it (need to and DO IT is blurred these days) except my ex wife, so she can still work and pay her bills to raise the kids when they’re with her. I trust covid to kill people. I trust the vaccine to be worth jack etc. I also trust that my boss would never have become my boss if I rejected the vaccine. So the vaccine is actually worth $1350ish bi weekly… and I got fired cuz I couldn’t concentrate during my divorce. But at my old job that I went back to, the vaccine is just as important. (Portable xrays at nursing homes, then CT’s in hospital, back to portable xray)

I’m against the vaccine but I need money. Science schmience where is mah MONEH

bkmeijer2
bkmeijer2 - 8/25/2021, 6:40 AM
@TheWalkingCuban - I do think the vaccine just causes a lot of extra hassle (differently for different people, including you and me), but not in such a major way that it for me lead to a different choice.
nmasterofnaught
nmasterofnaught - 8/25/2021, 6:48 AM
@bkmeijer - A muslim friend of mine gave me that answer when we started messaging recently. Sadly the muslim community & other immigrant/minority communities in the UK/london (where I am) are under-vaccinated.

You're right in that it's difficult to 'persuade' - I don't know where my friends information is coming from & I don't want to be insensitive or push him the wrong way (he's pretty hardcore about his faith), but all I could do was present a ton of facts to him about what we do know of Covid. Couldn't handle the thought of not saying my peace.

Ironically he probably is unlikely to develop severe symptoms, given his youth & good health, but the main problem, as the US is experiencing (& the UK isn't) is the spread of the virus between unvaccinated (& the unfortunate immunocomprimised/immunosuppressed).
nmasterofnaught
nmasterofnaught - 8/25/2021, 6:49 AM
@nmasterofnaught - I should state it's not just minorities (I am one myself) who've been having problems with misinformation, as noted in southern states in the US.
TheWalkingCuban
TheWalkingCuban - 8/25/2021, 7:10 AM
@bkmeijer - I honestly wouldn’t get it if it didn’t affect my moolah. Flu vaccine always gave me flu tho I never got it otherwise so I looked at it the same way. Besides I got covid last august. Also it always took years to come up with vaccines but suddenly I got one this spring that only got approved yesterday, by the fda. So the government approves of the government, that’s like Joey fatone approving of Justin Timberlake. Do I think this is the perfect weapon at the perfect time to strip away freedom so that my dad’s adopted country becomes just like the one he got booted out of (US, Cuba, respectively)? Why yes. Yes I do. But it’s an inexorable unstoppable thing anyway so I just comply. If it were mandated then I just would. And money.
Ha1frican
Ha1frican - 8/25/2021, 7:14 AM
@bkmeijer - I know a guy who got Covid who’s 22 and it’s been almost a year and he still has messed up smell and taste and he is against masks and vaccinations bc we “don’t know the long term effects”. He actually quit at my job because we required him to wear a mask after the mandate lifted and I’m like my guy if ever there was a concern about long term effects surely it’s about what you already have lol
Origame
Origame - 8/25/2021, 4:06 AM
Honestly I think the story of whether or not Shang chi is successful is gonna be more interesting than the movie itself could possibly be. Disney is in a very unique position when it comes to this movie. Naturally they're gonna want all their movies to do good. But if it flops that guarantees victory in court against Johansson while setting a precedent preventing similar lawsuits until the pandemic is over. In the meantime, I'm just waiting with my popcorn.
LameLuka
LameLuka - 8/25/2021, 4:33 AM
Don't push it, keep it in november. Where else is this going to go in 2022. Its a very packed year.
bkmeijer2
bkmeijer2 - 8/25/2021, 6:05 AM
@Waddles - I doubt Sony will move even further, especially after their recent pro-cinema comments. And also because there is little competition outside of Matrix Resurrections in december
Chappers
Chappers - 8/25/2021, 6:10 AM
I really hope Shang-Chi does well, i'm worried the current climate will hold it back but it sounds like it deserves to do really well
dirtyscore
dirtyscore - 8/25/2021, 6:11 AM
It will underperform because it will not be played in chinese theathers and China owns Hollywood.
TheWalkingCuban
TheWalkingCuban - 8/25/2021, 7:19 AM
@dirtyscore - did not know it won’t play there
WeaponXCII
WeaponXCII - 8/25/2021, 6:18 AM
I don’t have any reason to believe that Shang-Chi will underperform anyway, but if it does, it would have serious implications- both for the rest of the slate, and the Johansson lawsuit (as well as any potential others).
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