EDITORIAL: How Warner Brothers' DC Stable Can Differentiate from Marvel Studios

EDITORIAL: How Warner Brothers' DC Stable Can Differentiate from Marvel Studios

Check out a couple of ideas about how DC can get the jump on the already enormous Marvel Studios!

Editorial Opinion
By BattlinMurdock - Aug 31, 2012 08:08 AM EST
Filed Under: Fan Fic

The following represents ideas that Warner Brothers currently has the options to do, but all the ideas listed are hypothetical. The studio currently has a Justice League script written (and is either complete or being redrafted).

4. Introduce John Stewart



Now, I understand that he's not the fan-favorite of the Green Lantern community, and yes, this would mean a bit of a "reboot" of sorts. However, pushing John Stewart into a solo film before JL would put the studio one step ahead of Marvel in getting an African-American hero into cinemas. Not since the Blade franchise has a black hero been so prominent, and with Marvel pushing back their plans for Black Panther, WB would be foolish to let something this big slip through their hands. With John Stewart, they don't lose anyone who wasn't already coming to see a Green Lantern movie (let's be honest, would you seriously skip a GL film because of the Lantern portrayed?) and would gain an entirely new audience.

WB can look at the success of Thor and easily realize why Green Lantern was a failure; complaints about the movies are pretty much the same. As many fans would say (these are not my personal complains), both films suffer from too much time on Earth, not enough time being galactic-scale, somewhat pointless and dropped-off love interests, and incredibly short climaxes. What WB should see is that it was the creative teams that separated these movies, and the studios should capitalize on that, offering the right director and writers for the project. Thor cost an estimated $150,000,000 to make. Green Lantern pushed $200,000,000. It's all a matter of conservative priorities, sometimes.


3. Play Their Woman Woman Card


It's been said a thousand times, already, but WB needs to come to terms with the fact that women can sell movies; they've just not always been given the same genres as men. With no plans to do a Ms. Marvel film in Phase 2, who would really be their best female to give a solo movie, Marvel Studios is practically bluffing that DC won't bring out one of their star players.

Wonder Woman would do what John Stewart's Green Lantern would do. The comic book community is already large enough and going, women will saddle up and head out to see it, and one of the most popular comic book characters of all time will finally get her big screen debut. I sometimes feel like Warner Brothers is scared of their characters more than they are hiring people who could make these characters sell. It all depends who you get behind the camera. Marvel Studios gets a lot of gyp because they don't "hire A-list directors" because "they can't control them." But I don't think a lot of A-list directors are right for comic book movies. If you've read James Cameron's awful Spider-Man script, you know that we would have gotten the equivalent to Broadway's Turn Off the Dark (which, I have seen, and visually it's the greatest show I have seen).

Give Wonder Woman to the filmmakers with passion and care and then cash your check, WB.


2. If WB is Going with Another Franchise, Make it Flash's


Now, I'm doing my best to overlook the fact that the Flash is my favorite DC stable character, but the components of his mythos really work in favor of my argument, here.

Flash is a bright-color superhero with a single power and a regular 'ol city to protect (in the Midwest). Ultimately (and let's say I'm going with the Barry Allen interpretation), Flash's mythos is sort of like a combination of Batman and Superman's elements smashed together. You get a character heavily involved with detective work with a comic-y rouges gallery of villains, with a (pardon the pun) flashy super-power, quick-wit, and strong, independent love interest. Flash also has the ability to adequately go from mystery-noir to science fiction. As far as superhero franchises go, you could do more with Flash's character than most. He's a grounded hero with an extraordinary ability and happens to be (debatable) the most relatable character on the Justice League roster.


1. Conclude With The Justice League as One Film. No JL Sequels


And so rings in the uproar, though I ask you to hear me out. From what we've heard so far, there is no linked plan for the JL debut. It's very much as if the studios are making things up as they go along. And, admittedly, I don't have a problem with that. As long as they end things nicely, which is something they can do with Justice League.

If, by the grace of God, I were someone in charge of this enormous project, I would play my cards by going somewhat of the "Marvel" route by doing the solo films. But they would be their own stand-alone movies without major nods or cameos alluding to a Justice League film. I'd sit back as an executive and say, "Alright, maybe Green Lantern didn't do so well again, so let's give him a definitive ending in Justice League." And then I use the success and failures of each property to write Justice League and allow it to be the conclusion of my DC stable, sort of like what Harry Potter did (and, yes, I'm aware they were books first). At the end of Harry Potter, I, who had only read up to book four, had no idea who was coming out alive.

I think that if Justice League is the ultimate conclusion for the DC stable (at least for a while) that they shouldn't be afraid to kill one or maybe even two heroes off. And I know that sounds kind of scary to hear, but it gives a sense of independent gravity to the movie. It's like the studios are saying, "We could try to continue this series. Make it a cash grab. Try to revitalize the character so that this time they 'work.' But this is a better send-off. This is how we respect the project."

Do I think they'll do it? No. I don't. But I certainly think they should. I, for one, and someone willing to sacrifice a Green Lantern or Batman franchise for the sake of an awesome Justice League movie.

And if you're wondering what Joss Whedon's BATMAN movie might look like, you can check out my "fancast" of it here!
About The Author:
BattlinMurdock
Member Since 3/19/2012
I like to chat about the Devil that does God's work and the Speedster who's late for dinner.

I write movies. And I can't fit my life into a description.

You can find me on Twitter @BattlinMurdock and you can check out my articles on WhatCulture! as well at this little hyperlink.
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CPBuff22
CPBuff22 - 8/31/2012, 9:26 AM
How WB can differ from Marvel Studios:

Just keep doing what they are doing and put out a very limited number of movies and be sure you give away complete control allowing the characters to be changed in any asinine way the Producer/Director wants (Yellow Space Turd, Military Style Bondage Bane, Son of Superman). Then over promote your movie to make people tired of hearing about it before it even comes out (looking at you Entertainment Weekly with your three TDKR covers starting in January).

See WB is already doing things different than Marvel Studios. The problem is they are doing it badly. And if what happened to successful Time Warner properties like WCW & New Line Pictures hold true, WB will destroy Batman next. Because that is what happens when a board of directors try to make decisions about things they know nothing about.
megabatfan
megabatfan - 8/31/2012, 9:58 AM
Good points...
4. I like the idea of re-introducting a lead afro-supoerhero (Blade being the first), but not John Stewart. Only because peronsonally for me I do believe that GL could be salvaged with a better sequel & I would love to see a franchise that covers Hal,Guy, John & Kyle. Or maybe that's just wishful thinking. So maybe Martian Manhunter (negro John Jones) or Cyborg ala The New 52.
3. No matter what, Wonder Woman's gotta be included in a Justice League movie.
2. I've only just started reading the New 52's Flash & really look forward to seeing him on the silverscreen
1. Let's just see how well the movie does before we commit to one JL film. You never know we may get a fever, & the only precription is more JL.
tonytony
tonytony - 8/31/2012, 10:51 AM
i think a wonder woman movie in the style of 300 with gods and mythology would be good and it would differentiate itself from all else out there.

I also think a flash movie would be good, one that after exploring his origins, shows how the power is changing his life and also explores the challenge of controlling the potentially destructive power of the speed force as he discovers everytime he goes over a certain speed he activates it and that going too fast might have consequences for him and the world around him.

With this comes a stark realisation he cant use his full speed as it potentially puts people in danger but as the movie goes on he realises that he has to use his full power to have any chance of defeating the bad ass villain. And of course he uses his full power including the speed force to defeat the villain, but it has consequences... it leaves a major trail of destruction and the public who were celebrating this blurred hero turn against him as they see his true destructive capacity. And the flash in the end has to run into night and carry on his crime fighting work in secret, and in thats where in the after credits scene he tries to help a hooded stranger who sounds in trouble, but he realises its a rouse to lure him he tries to run off but he realises the person is incredibly fast (though as much as him) and when the hood comes off, its.... superman and he tells him he knows he is not a villain and that he is putting a together a justice league......

I want a flash movie but it has to be balanced.
SoFresh
SoFresh - 8/31/2012, 11:05 AM
Photobucket

How about no?
CPBuff22
CPBuff22 - 8/31/2012, 3:00 PM
@cipher I LOVE the Flash. And though its dated and the story could be better I still love watching the Flash tv series.

Everyone has to remember that DC Comics & Warner Brothers Pictures are both owned by Time Warner. Time Warner is run by a board of clueless people & historically have killed more money making properties than they have created or established.

You look outside the movies and you see how Time Warner lead to the fall of companies like AOL, WCW, & New Line Pictures. Then look at the movie franchises they botched like Green Lantern, Batman (Forever & Batman and Robin), & Superman (everything after 2). Then as far as TV they managed to put together a show for both Aquaman & Wonder Woman that never got past the pilot. And the WB network didn't last very long.

Now compare that to things they accomplished. They managed not to run TNT & TBS off air even though they removed the highest rated programs (WCW & Atlanta Braves) only because they didn't understand why people liked it. They managed not to but DC Comics out of business though DC in its own right has had its ups and downs. They created the Kids WB and it has had some very good kids shows. Also Smallville was a success even though it never lead to a Justice League move that many had hoped it would. And they let Nolan helm the latest Batman series and people enjoyed it.

Its unfortunate but Time Warner is not a company that makes things. They are a company that buys things and then destroys them. They got lucky with Nolan & Smallville. But with out a serious change to how things are run your not going to see a real DC Movie Universe. You might get a couple films, one will not do as well as expected and Time Warner will abandon it they same way they have everything else that under-performed. expectations once.
ironpool007
ironpool007 - 8/31/2012, 11:45 PM
For me, I just don't feel it for these characters the way I do the Marvel characters. Batman, Martian Manhunter, and Green Lantern are the only Justice League Core members I care about. Flash, maybe. Woner Womam, meh, and Aquaman, yeah just no.
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