Supergirl Crashed And Burned At The Box Office...But You're Still Allowed To Love It (Here's Why)

Supergirl Crashed And Burned At The Box Office...But You're Still Allowed To Love It (Here's Why)

Supergirl has just had a rough weekend, and while it is a critical and commercial disappointment, if you're among those who did enjoy the latest DC Studios movie...that's okay. Here's why.

Feature Opinion
By JoshWilding - Jul 01, 2026 12:07 AM EST
Filed Under: Supergirl

Supergirl was released last week, and it's already sitting squarely in "box office flop" territory. It didn't underperform or fall short of expectations. It crashed and burned—reaching $150 million worldwide by the end of its run will be easier said than done—and serves as an early black eye for the new DCU.

That's the reality, and, unfortunately, so is the fact that it's just not a very good movie. 

You can blame marketing, so-called "superhero fatigue," the release date, or a long list of creative blunders, but none of them changes the fact that audiences didn't embrace what James Gunn and Peter Safran's DC Studios delivered this past weekend. 

As an adaptation of Supergirl: Woman of Tomorrow, it misses the mark in more ways than it's possible to count. For starters, Kara and Ruthye's journey together lacks the emotional weight that made the comic so powerful, Krem is stripped of, well, his entire personality, and the story's core message about revenge becomes muddled by a script that Gunn somehow hailed as "incredible."

The fact that the comic's gorgeous, colourful visuals were replaced by fifty shades of brown is, honestly, also hard to forgive.

Love or hate Rotten Tomatoes, and care or don't about box office takings, the fact is that while those are undeniably important in today's landscape, movies aren't political parties. They're not football teams. You don't have to fall in line with whatever the dominant narrative happens to be.

The criticism is deserved, but Supergirl falling short doesn't mean you're wrong to love it. No critic should get to tell you otherwise. No YouTuber has the right to change your mind. No angry rant on X or Reddit deserves space in your head rent-free. Heck, even the comments and articles on this very site shouldn't sway you. Your experience is your own.

We've all got movies that most people think are terrible, but we'd happily watch again in a heartbeat. Spider-Man 3, Eternals, Batman v Superman: Dawn of Justice, Suicide Squad...just a handful of examples, all of which have their fair share of fans and detractors in equal measure. Regardless of the genre, cinema would be awfully boring if everyone shared the same opinions.

Taste is subjective, and that's why one person's masterpiece is another's biggest disappointment. I've had my fair share of flak for loving movies that people didn't and hating some blockbusters people quickly went to bat for (I've still not quite recovered from that Godzilla vs. Kong comments section...). Ultimately, whether you have bad reviews and a lack of ticket sales to back you up—or vice versa—no one is necessarily "right."

I've mentioned Supergirl's shortcomings, but it's not as if it's all bad. Milly Alcock is terrific, elevating material that, honestly, is poor enough to derail her career at times. As the DCU continues, she's absolutely someone worth keeping around, and that's thankfully going to be the case in next year's Man of Tomorrow.

Some emotional beats land, and at least one or two action scenes hit the mark. As someone who didn't rate the movie highly, it's hard to find too much to praise, but for certain viewers, the positives outweighed the negatives, and that's completely fine.

Personal enjoyment and objective quality are two very different things, even when there is an overlap. You can love Supergirl while acknowledging its flaws. You can have a fantastic time watching it while admitting that it failed to resonate with most moviegoers. You can even call it one of your favourite DC movies while admitting the criticism isn't coming from nowhere.

Likewise, defending every creative decision simply because it's a DC movie helps nobody. Studios don't improve when fans pretend every release is a masterpiece. Constructive criticism matters, and if the majority of fans felt this adaptation watered down what made Woman of Tomorrow special, DC Studios needs to listen; pointing out flaws like that is not "toxic" (insulting someone's appearance, however, is).

The commercial failure matters, and while box office results aren't everything in this streaming age, they play a role in shaping the future, determining which characters return, what stories get told, and how much confidence studios have in a franchise moving forward.

Supergirl failing isn't just bad news for one movie; it's a problem for the DCU as a whole. Still, Marvel has stumbled before, and DC has rarely fired on all cylinders. Franchises recover when they learn the right lessons, make better movies, and rebuild trust with fans. The DCU can absolutely bounce back from this, but only if Gunn and Safran take responsibility and realise that they got it wrong this time. 

So, yes, Supergirl is a disappointing movie and a box office catastrophe. And yet, you're allowed to absolutely love it.

Don't let critics shame you into changing your opinion. Don't let social media convince you that your enjoyment is somehow invalid because the movie flopped. Don't feel obligated to defend every flaw, either, and for those who did hate Supergirl, let them hate it. They're just as entitled to feel angry or disappointed by the experience they had in theaters. At the end of the day, like what you like and be proud of it. That's part of being a fan.

About The Author:
JoshWilding
Member Since 3/13/2009
A lifelong comic book fan who grew up on Spider-Man: The Animated Series in the '90s, Josh Wilding has been contributing to ComicBookMovie.com since 2009.

While he's also written for websites like Batman-News, HeyUGuys, and WhatCulture, Josh is CBM's Rotten Tomatoes-approved critic and the site's #1 contributor with nearly two decades of experience covering film and TV news (including interviews with Tom Holland, Chris Pratt, Gary Oldman, Halle Berry, Jon Bernthal, Tom Welling, and hundreds more).

Based in the UK with his wife, Josh is also an avid WWE and Formula 1 fan and writes about those passions on CBM's sister sites, TheRingReport.com and FullThrottleHQ.com. Favourite superhero? Spider-Man. Favourite pro wrestler? CM Punk. Favourite F1 driver? Max Verstappen.
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Nonameforme
Nonameforme - 6/30/2026, 4:36 PM
Because it's a good movie
cjspade
cjspade - 6/30/2026, 4:39 PM
@Nonameforme - I disagree. I wouldn't say it was good but I wouldn't say it was bad either I thought it was a fun movie but overall was a bit meh and pretty forgetable
Elle79
Elle79 - 6/30/2026, 4:41 PM
@Nonameforme - Lol, it's really not.
ManofSteel79
ManofSteel79 - 6/30/2026, 9:15 PM
@Nonameforme - LMFAO!
Slushythrone455
Slushythrone455 - 7/1/2026, 2:19 AM
@Nonameforme - It’s a movie*
People are allowed to like any movie they want. Just because the market rejected a movie doesn’t mean the people who went out of their way to watch it have to dislike it. I have plenty of friends who like the Michael Bay Transformers movies as well. Just because someone has no taste doesn’t make them wrong because film is a subjective art
Nonameforme
Nonameforme - 7/1/2026, 3:48 PM
@Slushythrone455 - I'm never gonna read all that.
TheJok3r
TheJok3r - 6/30/2026, 4:40 PM
There's so much more pressure on Lanters to succeed now; they need people to forget about this as soon as possible.
UceOmega
UceOmega - 6/30/2026, 7:20 PM
@TheJok3r - That’s the one project I’m actually looking forward to. Looks promising.
CrimmLives03
CrimmLives03 - 6/30/2026, 4:40 PM

Its an ok movie, it just feels like another Gunn influenced Guardians of the Galaxy type movie.

I think it bombed because its Supergirl.
Outside of comic book fans, the general public really doesnt give a rats ass about Supergirl, drawing people in and making something that resonates was always going to be a very steep uphill battle.

Guardians of the Galaxy worked because it was new and fresh, Supergirl isnt anything we havent seen a hundred times by now.
dragon316
dragon316 - 6/30/2026, 9:26 PM
@CrimmLives03 - and all marvel movies have nothing in common except over use of stupid comedy in all movies
ClarkJoeKent
ClarkJoeKent - 6/30/2026, 10:02 PM
@CrimmLives03 - Its not that complicated. Gunn is WRONG for DC. Thats it.
CrimmLives03
CrimmLives03 - 7/1/2026, 10:25 AM
@ClarkJoeKent -

I don't disagree.
Malatrova15
Malatrova15 - 6/30/2026, 4:42 PM
Nah were cool , time to reboot DC again , the maga crowd won
UltimaRex
UltimaRex - 7/1/2026, 6:27 AM
@Malatrova15 - Superman is back in the HBO streaming chart.

Every time DC studios releases ANYTHING Snyderverse rentals spike.

The house always wins.

See you in 2036.
SonOfAGif
SonOfAGif - 6/30/2026, 4:42 PM
I have never seen someone so dedicated to not only a smear campaign but also gaslighting the way that Josh is.
Elle79
Elle79 - 6/30/2026, 5:06 PM
@SonOfAGif - How is it smearing? it is getting bad reviews from critics (even the "positive" reviews torture themselves to say something good because it has a female lead), the audience scores are poor, and no one is going to see it.

Josh is just reporting on reality. This was an important movie for the DCEU and it's massively failing.
SonOfAGif
SonOfAGif - 6/30/2026, 5:21 PM
@Elle79 - Prior to it's release, Look at the articles that Josh kept creating. Movie wasn't even released yet and he hated it because it wasn't a Marvel movie.

And after posting article after article bashing it with his opinions and then making articles with links to other news outlets, He wants to convince the very people he told was a bad movie to go watch it? Make it make sense
Elle79
Elle79 - 6/30/2026, 5:58 PM
@SonOfAGif - I have been following the articles. Josh wasn't "hating" on it before its release at all. Now you're making things up and lying.
SonOfAGif
SonOfAGif - 6/30/2026, 7:34 PM
@Elle79 - You would make a phenomenal ballerina the way you love to spin things.
WingDing11
WingDing11 - 6/30/2026, 8:39 PM
@Elle79 - you seem to be Josh under a burner account lmfaoooo. Either that or you have a very low IQ. Oh wait- both would be true
IvanBadsky
IvanBadsky - 6/30/2026, 4:43 PM
Nobody is letting themselves be shamed into anything—the movie is just a mess. It's completely justified that it's getting torn apart. Otherwise, if everything is supposedly good and has to be accepted, what's the point of sitting on this site arguing about characters in leotards....
EskimoJ
EskimoJ - 6/30/2026, 6:13 PM
@IvanBadsky - There is no point in doing it, funnily enough. We're all just kind of wasting our time.
IvanBadsky
IvanBadsky - 7/1/2026, 2:43 AM
@EskimoJ - exactly
harryba11zack
harryba11zack - 6/30/2026, 4:44 PM
........yeah...... that's called having different taste, we all have it.

wat other words of wisdom can u share with us

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TheJok3r
TheJok3r - 6/30/2026, 4:48 PM
@harryba11zack - All tastes are equal, but some are more equal than others.
harryba11zack
harryba11zack - 6/30/2026, 4:52 PM
@TheJok3r - some would say that it tastes like sweet chocolate while others will say it tastes like pure sh1t
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CerealKiller1
CerealKiller1 - 6/30/2026, 4:45 PM
This is the funniest [frick]ing article coming from you
TheVisionary25
TheVisionary25 - 6/30/2026, 4:52 PM
@CerealKiller1 - dudes been contributing to the negativity about the DCU for almost a year and now puts out an article like this…

THE GALL lol
Elle79
Elle79 - 6/30/2026, 4:46 PM
Not mad at all that this movie is bombing. First, it's not a good movie. Because it has a female lead some of the critics are bending over backwards to try to give it a positive review, while also pandering by overly-praising Milly Alcock's performance (which is, at best mediocre).

Then you have the ever-present, tired blaming of "misogyny" by the brainwashed "progressives" who want to endlessly play the Victim Olympics. Thankfully, every time a movie like this fails, their influences wanes more and more.
UceOmega
UceOmega - 6/30/2026, 5:12 PM
@Elle79 - “Milly Alcock's performance (which is, at best mediocre” - This! I really wanted to like her performance but i felt nothing. She got screwed over with a really bad script. It’s a shame. The whole thing is just off. I feel embarrassed for her. Supergirl literally eats shit onscreen. This is the material she had to work with. A character like Supergirl deserves better & Milly does too.
Feralwookiee
Feralwookiee - 6/30/2026, 8:34 PM
@UceOmega - She literally consumes feces on film?

Now we're talking!

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PS118
PS118 - 7/1/2026, 12:46 AM
@Elle79 -

What do you mean critics are praising the film. The audience score is substantially higher. Critics aren’t praising the film as much as actual movie goers.

This film isn’t a woke film praised by critics. Yall need to wake up.
Elle79
Elle79 - 7/1/2026, 10:26 AM
@PS118 - It has a B- CinemaScore. That's really bad for a CBM, and the same score that X-Men: Dark Pheonix got.

And yes, the "positive" reviews from critics primarily revert to woke nonsense about how great it is to have a female lead as justification. That's the reality. Cope.
PS118
PS118 - 7/1/2026, 12:42 PM
@Elle79 -

Higher user score than critic score

https://www.rottentomatoes.com/m/supergirl_2026

I saw the film. There was no lgbtq or Mary sues or bashing men….so how is the film woke exactly…please explain it to me.

I’m waiting
Elle79
Elle79 - 7/1/2026, 1:00 PM
@PS118 - The user score is not good at all for this type of movie, especially since no one is seeing it.

And if you didn't see the weird gender politics throughout the movie, or in particular the way they changed the villain from his arc in the comics, then I can't help you. Have fun keeping your head in the sand.
PS118
PS118 - 7/1/2026, 4:46 PM
@Elle79 -

So you can’t give me clear examples and just resort to ad hominem?

Classic.

Did you even see the film or are you just a parrot?
TheVisionary25
TheVisionary25 - 6/30/2026, 4:47 PM
Man , rent money must really be due for Josh given how much he’s written about Supergirl…

Jesus Christ lol.

Also this message would feel hell of lot more genuine if you weren’t fanning the flames of hate with your articles about the film dude.

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ManDeth
ManDeth - 6/30/2026, 4:53 PM
What WB needs to do:

1. Forget being MCU-Too. Not happening. No shared universe!

2. Do a few solo DC movies that people actually want. Don't hire a fake movie mastermind to try to force unwanted characters on the audience.

3. Understand that the Arrowverse rendered live action DC into no big deal. It needs to be put on ice for awhile.

4. When DC movies are made, hire someone who will put the comic book characters on the screen the way they were in JL Unlimited. Not some inferior reimagining and not some crap like Jay Olivia's or Greg Berlanti's horrible and downright ugly takes on the DC Universe.

5. Only make DC movies if a legit director & writer have a great idea. 5 DC movies in a decade should be the limit.
SenorTwats
SenorTwats - 6/30/2026, 4:54 PM
Marketing was trash, WB are to blame.
HelloBoysImBack
HelloBoysImBack - 6/30/2026, 4:55 PM
We're allowed to jump out of a speeding car doesn't mean we want to
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