SUPERMAN: James Gunn Is Relieved By Movie's Success; No Longer Concerned With "Life And Death Of The DC Brand"

SUPERMAN: James Gunn Is Relieved By Movie's Success; No Longer Concerned With "Life And Death Of The DC Brand"

Superman director James Gunn has admitted that the response to the first DCU movie came as a "relief," and explains why he's no longer concerned with the "life and death of the DC brand." Check it out...

By JoshWilding - Aug 21, 2025 08:08 AM EST
Filed Under: Superman

When Superman arrived in theaters last month, it received positive reviews (83% on Rotten Tomatoes), and looks set to end 2025 as the year's highest-grossing superhero movie with over $600 million worldwide.

The blockbuster may not be a $1 billion hit, but for a brand that was on life support after flops like The Flash and Joker: Folie à Deux, Superman's success is a big win for DC Studios. Now, all eyes will be on Supergirl and Clayface next year to see whether they can keep this momentum going.

In a new interview, DC Studios co-CEO and Superman writer/director James Gunn was asked if he feels a sense of relief after seeing the reception to the movie. 

"That's all it is, it's just an enormous sense of relief. It's relief, and then followed very quickly by excitement," the filmmaker explained. "Because Superman in some ways was the proof of concept. It was so, so hard, in the same way that Guardians [of the Galaxy] was so, so hard. Once you're in the groove, you realise, 'Oh, this is what works, this is what doesn't, this is where we can go with this.'"

"It means now we have the freedom to tell these other stories in a way that's really exciting," Gunn continued. "Now, I can just be creative and I don't have to be as concerned with the life and death of the DC brand as I was a month and a half ago."

As for the audience reception to Superman, Gunn is understandably pleased with how the movie has resonated. However, he doesn't intend to approach every DCU movie he takes the helm of in the same way. 

"I feel really embraced by the audience. My feeling is that the movie spoke to people, but it also spoke to people because there was a reason for its existence," he shared. "There was this message of kindness that spoke to people."

"That doesn't mean every story I'm going to tell is a message of kindness; it just means there needs to be a reason for the story to be told. You can't just be piling on stuff because it's the characters people liked," Gunn concluded. 

Supergirl will continue the "Super-Family" story, ahead of a crossover we're expecting will pair the Maiden of Might up with the Man of Steel. Beyond that, it seems likely that Gunn's endgame could be Justice Gang-related (perhaps with the formation of the Justice League International).

Alas, with the filmmaker still playing coy about his plans, fans remain in the dark when it comes to what Superman's future looks like in the DCU. The majority remain hopeful that Brainiac could make his long-awaited big screen debut, though. 

You can hear more from Gunn on Superman in the player below.

Superman, DC Studios' first feature film to hit the big screen, is set to soar into theaters worldwide this summer from Warner Bros. Pictures.

In his signature style, James Gunn takes on the original superhero in the newly imagined DC universe with a singular blend of epic action, humor and heart, delivering a Superman who’s driven by compassion and an inherent belief in the goodness of humankind.  

"Superman is an indescribable joy," we said in our review"A beautiful, moving thrill, David Corenswet is the perfect Man of Steel in a movie packed full of ideas. Fortunately, under James Gunn’s expert direction, all of those work, creating a rousing experience that flies higher than DC has in a very long time."

The movie stars David Corenswet in the dual role of Superman/Clark Kent, Rachel Brosnahan as Lois Lane and Nicholas Hoult as Lex Luthor.

Also appearing are Edi Gathegi, Anthony Carrigan, Nathan Fillion, Isabela Merced, Skyler Gisondo, Sara Sampaio, María Gabriela de Faría, Wendell Pierce, Alan Tudyk, Pruitt Taylor Vince, Neva Howell, and Milly Alcock.

Superman is now playing in theaters and available on Digital platforms.

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F4ntasticClunge
F4ntasticClunge - 8/21/2025, 8:12 AM
User Comment Image

😉😏😶‍🌫️
bobevanz
bobevanz - 8/21/2025, 8:41 AM
@F4ntasticClunge - just because you didn't like it doesn't mean everyone did. Move tf on with your life lmao
F4ntasticClunge
F4ntasticClunge - 8/21/2025, 9:27 AM
@bobevanz - my post has nothing to do with the crappy quality of the movie and everything to do with the numbers it brought in 😅 barely breaking even is now a success 😬 i guess maybe it is when the last few movies under Gunns supervision bobmed 👀
F4ntasticClunge
F4ntasticClunge - 8/21/2025, 9:33 AM
bombed**
McMurdo
McMurdo - 8/21/2025, 9:37 AM
@F4ntasticClunge - wait how did Guardians 3 bomb exactly?
F4ntasticClunge
F4ntasticClunge - 8/21/2025, 9:42 AM
@McMurdo - for DC sir, not marvel. The last few films under gunns DC watch bombed. Yes im including the flash, Joker2 and Aquaman. He didn't write them but he gave notes on some and was the head of DC during that time 👀
dragon316
dragon316 - 8/21/2025, 9:42 AM
@F4ntasticClunge - I wanted to slap that guy so very bad I saw him make video about city I live in there is nothing to do all he says you sure about that
F4ntasticClunge
F4ntasticClunge - 8/21/2025, 10:06 AM
@dragon316 - where do you live sir?
Superheroking
Superheroking - 8/21/2025, 8:15 AM
Well, the thing is movie is not a success lol. Sure you got some tomato website approval, but let’s be real. Financially, it’s barely a moderate hit
TheVisionary27
TheVisionary27 - 8/21/2025, 8:28 AM
@Superheroking - “sure you got some tomato website approval.” LMFAO!!!!! Truer words have never been spoken. That cracked me up. 😆😆🤣😆😆
Nemesis17then
Nemesis17then - 8/21/2025, 8:29 AM
@Superheroking - Well it was a hit only in the US. Here in Europe most people didn’t give a shit and preffered F1 and F4 over this. And they were right to do so.
vectorsigma
vectorsigma - 8/21/2025, 8:37 AM
@Nemesis17then - hows that F4 BO is doing then? 😭
WakandanQueen
WakandanQueen - 8/21/2025, 8:38 AM
@Superheroking - so they are making more because they want to... burn money?
Nemesis17then
Nemesis17then - 8/21/2025, 8:41 AM
@vectorsigma - Saddly this movie failed too but I guess this had to do with Marvel movies being bad in the last years. But it was very good
JacobsLadder
JacobsLadder - 8/21/2025, 8:41 AM
@WakandanQueen - Disney does it. They've done it pretty well in 2025: Elio, Snow White, BNW, Thunderbolts, F4. Sorry, L&S doesn't make up for all those losses.
WakandanQueen
WakandanQueen - 8/21/2025, 8:45 AM
@JacobsLadder - So, what is the argument here? That Hollywood operates on burning money?

Obviously if they are making more Superman flicks it's because they are satisfied with this performance.
bobevanz
bobevanz - 8/21/2025, 8:46 AM
@Nemesis17then - did you look at the international numbers for F4? Not ahead of Supes, not even close.
TheVisionary27
TheVisionary27 - 8/21/2025, 8:47 AM
@Nemesis17then - I need to watch F1.
bobevanz
bobevanz - 8/21/2025, 8:48 AM
@JacobsLadder - uh it actually does make up for the losses. 100m budget and it made a billion. Now add Zootopia 2 and Avatar 3, that's another 2 billion at least. Remind me how Disney is failing again haha
Nemesis17then
Nemesis17then - 8/21/2025, 8:49 AM
@TheVisionary27 - I liked it a lot and between Superman and F4 it made the best use of IMAX.
Termin8r
Termin8r - 8/21/2025, 9:19 AM
@Superheroking - Well, it looks like it is. Batman Begins barely broke even, but it successfully restored faith in the brand. Not saying Superman is BB quality, as much as I liked Superman, it's nowhere near BB, but it did the job of doing damage control without being a flop. Also, if Superman on a 225 budget making 600 is a flop, how is MOS making 670 on a 225-250 budget not a flop? I just don't understand the goal post moving.

Superman got more than "some tomato" website approval, it's got people talking about it. It had strong legs.

You're realistically correct, it's barely a hit, it probably made a little profit after breaking even. But it did the job of starting something new and getting people interested.
DarkeyeZ
DarkeyeZ - 8/21/2025, 9:28 AM
@Superheroking - A Moderate hit is STILL a success. The two options are success and failure, and this movie was definitely not a failure.
I think The old MCU numbers and DCEU number have people confused with what is and is not a success. Those movies that made $700 million and up were FAR beyond successful.
People that think this movie was not a success or that it was a flop, at this point, you're just straight up wrong. and kinda stupid for not doing research to figure out why your are wrong.
If you wanna say that this years comic book movies were not AS financially successful as previous ones, THEN you will be right. Other than that, ya'all are just arguing for arguments sake.
DarkeyeZ
DarkeyeZ - 8/21/2025, 9:30 AM
@JacobsLadder - does anyone on here ever know what they are talking about? smh. you guys don't even know a fraction of what you think you do about the financial aspect of the movie industry.
F4ntasticClunge
F4ntasticClunge - 8/21/2025, 9:33 AM
@Termin8r - but that's exactly the argument sir. MOS has been touted as an underperforming movie for 12 years but now we're supposed to believe a movie with a budget of 225 + that made 70 million less is somehow a success 😅
TheVisionary27
TheVisionary27 - 8/21/2025, 9:38 AM
@Termin8r - Yeah no superman film has ever set the box office on fire. Every film always seems to hit a ceiling.
McMurdo
McMurdo - 8/21/2025, 9:38 AM
@bobevanz - which is funny because so many turds here were adamant it would top Supes internationally.
Termin8r
Termin8r - 8/21/2025, 9:45 AM
@F4ntasticClunge - It has been touted as that by haters, but we know now that it made something like 40 mil profit. Not huge, but profitable. It was the mixed reception that led them to make BVS. I think they were thinking MoS wasn't the universally praised movie that Iron Man was, and therefor not the best start they wanted. Plus, people forget Cavill's performance received, let's call it, mixed reviews. Only after a few years did he develop that cult like following that he has now.

WB/DC was racing to catch up with Marvel, that's why we got BVS. They wanted Avengers level money for MoS and BVS. Lot of misguided actions on the parts of the studio heads. Seems like the goal now is to not mimick the MCU. At least that's what Gunn's been saying. I also appreciated that he seems to know that the movie isn't perfect. he said "this is what works, this is what didn't work". Hopefully we can get a Superman sequel that is a little more grounded and less overstuffed.
Termin8r
Termin8r - 8/21/2025, 9:45 AM
@TheVisionary27 - True. Except for the original. I think Superman 3, and even more so, Superman 4, did HUGE damage to the brand.
soberchimera
soberchimera - 8/21/2025, 9:59 AM
@WakandanQueen - It’s called taking a calculated risk that the sequel will perform better now that the audience is already familiar with this iteration of Superman. Batman Begins only made around 375M and TDK as we all know made over a billion.
F4ntasticClunge
F4ntasticClunge - 8/21/2025, 10:03 AM
@Termin8r - so if MOS made 40 milion profit but did 70 milion more at the box office on a same budget than superman then superman isnt the success they're claiming it is 👀

I agree with you on the critic front though.
vectorsigma
vectorsigma - 8/21/2025, 8:21 AM
Drumroll on box office "experts" chiming in on their "expert" opinions on how this is not a success 😂
Usernametaken
Usernametaken - 8/21/2025, 8:27 AM
@vectorsigma - all I know, is that a 68 on metacritic and 600 millions at the B.O. is not a failure.
vectorsigma
vectorsigma - 8/21/2025, 8:30 AM
@Usernametaken - agreed. Haters will just push their dumb narrative endlessly, snyder cultists especially. They are pests that wont go away even after the death of the dceu
bobevanz
bobevanz - 8/21/2025, 8:49 AM
@Usernametaken - I'd be willing to bet my life that if F4 had the same numbers, their tone would be the opposite
Usernametaken
Usernametaken - 8/21/2025, 9:00 AM
@vectorsigma - to be fair, I didn't like Superman 2025 that much and actually find Man of Steel a better movie.

But I'm too old to be a hater of anything.
Usernametaken
Usernametaken - 8/21/2025, 9:03 AM
@bobevanz - Well, F4 has about the same numbers. 64 metacritic and 500+ millions at the boxoffice.

I would not call it a failure either.

But both Superman and F4 did not live up to expectations either.

Termin8r
Termin8r - 8/21/2025, 9:20 AM
@Usernametaken - Superman 2025 is a better adaptation of Superman, Man of Steel is a better movie. I think if you put 50% of each movie together, we would have something really special.
Usernametaken
Usernametaken - 8/21/2025, 9:41 AM
@Termin8r - I agree with you a 100%
TheVisionary27
TheVisionary27 - 8/21/2025, 9:43 AM
@Usernametaken - Personally MOS was better as a superman feature and film. Legacy had too many flaws. Gunn made too many amateur mistakes on purpose. I was disappointed. Entertaining but superficial at best. There seems to be a reoccurring pattern. Those who love the film, praise the film, don’t like MOS. Coincidence?
Termin8r
Termin8r - 8/21/2025, 9:50 AM
@Usernametaken - I'm hoping that Gunn learns what didn't work about Superman 25, and it seems that he knows some of it didn't work based on what he's saying here. I think we'll see a more grounded and leaner Superman sequel.
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