Marvel launched a series of Captain America: Civil War themed emojis () this past Sunday, so it perhaps shouldn't come as too much of a surprise that they ended up getting the most buzz on social media during the big game. However, the real winner may have been Deadpool, something that's evident from a massive spike in Facebook Likes. That's no doubt increased awareness in a major way!
Batman v Superman: Dawn of Justice did surprising well considering the fact that Warner Bros. didn't release any new footage from the actual movie, whil X-Men: Apocalypse was also a hit. How will all this translate to ticket sales at the box office? That remains to be seen, but share your thoughts below!