Captain Citrus is a superhero created by the Flordia Depargtment of Citrus and was created to promote the nutrition and health from orange juice for teens and children. Well now the "iconic" Captain will undergo a million dollar comic book transformation thanks to Marvel.
This deal was made to even further market orange juice to kids around the country. The deal includes 1 million copies of the comic book to be given out at schools and events as well as several other Captain Citrus online stories.
Promotions for the new Captain Citrus will be included when you pick up your copy of "Captain America: The Winter Soldier" later this year.Marvel will be giving the big orange guy a makeover as well as they are transforming him from a literal orange mascot, to a muscular male superhero.
Are you excited for what Marvel can do to promote Orange Juice? Sound off down below!