Disney CEO Bob Iger Takes A Shot At Warner Bros.' David Zaslav For Selling DCEU To Highest Streaming Bidder

Disney CEO Bob Iger Takes A Shot At Warner Bros.' David Zaslav For Selling DCEU To Highest Streaming Bidder

Disney CEO Bob Iger has made it clear Marvel and Star Wars content will remain exclusive to Disney+, taking a shot at Warner Bros. Discovery's David Zaslav for his decision to license the DCEU to Netflix.

By JoshWilding - Nov 09, 2023 05:11 AM EST
Filed Under: Disney
Source: Deadline

We recently learned that Warner Bros. Discovery has licensed out most of the DC Extended Universe to Netflix in what's likely to be a big-money deal. A handful of titles were missing, and many fans have wondered whether it's a sign the studio is looking to move on from the DCEU with DC Studios' DCU reboot fast approaching. 

Talking during Disney's Q4 investor call yesterday evening, Disney CEO Bob Iger appeared to take a shot at his fellow studio boss, David Zaslav, when he made it clear Marvel and Star Wars are not for sale and will remain exclusive to Disney+.  

"We’ve actually been licensing content to Netflix and are going to continue to," he said. "We’re actually in discussion with them now about some opportunities, but I wouldn’t expect that we will license our core brands to them."

"Those are obviously competitive advantages for us and differentiators. Disney, Pixar, Marvel, Star Wars for instance, they are all doing very, very well on our platform and I don’t see why just to basically chase bucks we should do that when they are really really important building blocks to the current and future of our streaming business."

Is Zaslav chasing bucks? He also issued some comments on the decision yesterday (shortly before Iger made the remarks above), suggesting it's a combination of increasing revenue and trying to bring more subscribers to Max. 

"In terms of some of the content that you’ve seen like DC we put those in windows, so someone might have it for three months or six months. We always have those movies and we have the complete set of all those movies," the executive explained. "We won’t do it unless the economics are significant, but in many cases it really helps us."

"People come back and then they want to see the full bouquet of DC movies and the only place to do that is with us or it enhances the quality of the DC library."

"So, overall I think we’re trying to figure out exactly how to maximize the value and we debated all the time," Zaslav concluded. "I think we’re doing a very good job, but as I mentioned there’ll be a lot that you’ll never see because it just belongs to us."

Whether the likes of Suicide Squad and Joss Whedon's cut of Justice League are going to convince Netflix subscribers to seek out more DCEU content from Max is tough to say, but from an economic standpoint, Warner Bros. Discovery is likely making a killing from letting the rival streamer host these popular superhero movies. 

Who do you think has the better take on streaming? Iger or Zaslav? Let us know in the comments section.

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lazlodaytona
lazlodaytona - 11/9/2023, 6:11 AM
Well, WBs needs to make extra cash these days since all their DC films have bombed at the box-office this year.
Blastaar
Blastaar - 11/9/2023, 9:02 AM
@lazlodaytona - Which is sad because Blue Beetle was actually VERY good.
lazlodaytona
lazlodaytona - 11/9/2023, 1:16 PM
@Blastaar - i completely agree. loved the film.
Lokiwasright
Lokiwasright - 11/9/2023, 6:12 AM
And they just took it and smile. They gonna set the record straight. , they still the company that you love to hate
Vigor
Vigor - 11/9/2023, 6:13 AM
Beyond house of the dragon and last of us, MAX outright sucks. HBO had a prestige quality about it. Now there's no identify
WarMonkey
WarMonkey - 11/9/2023, 6:43 AM
@Vigor - I agree. I used to love HBOMax and they had a ton of good will from me. Now as Max I rarely go to the app anymore. Every time I do I never find anything to watch anymore. Was browsing their "new" list the other day and like 95% of the stuff was movies from before the year 2000. And there is so much crap in there now it's annoying to navigate it to find something.

I'm also pretty peeved about the recent change in price where they are taking away services and putting them in a higher cost tier and then adding ads. I am now rooting for their demise, F them for treating long time customers like that.
OleBobbyTiger
OleBobbyTiger - 11/9/2023, 10:16 AM
@WarMonkey - It still has most of the HBO content it had before, you just have to navigate to the HBO hub or the Movies tab to find it all buried underneath all the reality tv stuff.
Blergh
Blergh - 11/9/2023, 6:19 AM
I can't fault Zaslav for chasing the highest bidder, he needs to. What you can fault him for is being the reason WB is so downtrodden these days.
They weren't in good shape when he boarded the ship but he certainly made a LOT of bad calls since and has helped WB sink faster.

Before he came on it might have been salvagable, now he's created a great excuse to gut WB and sell it off for parts (something I'm still convinced was his plan all along).
bkmeijer1
bkmeijer1 - 11/9/2023, 6:23 AM
Makes sense Iger keeps brands like Marvel, Pixar, Disney Animation and Star Wars in house, as their simply the strongest brands around. Zaslav can't say the same about the WB-owned brands, so licensing them out make sense financially too.

I prefer every studio with it's own streaming service throw everything they own on there, but I understand that doesn't make sense financially for some studios.
Origame
Origame - 11/9/2023, 6:26 AM
@bkmeijer1 - wait, you prefer them all having their own platform? Do you like having 50 subscriptions?
bkmeijer1
bkmeijer1 - 11/9/2023, 7:07 AM
@Origame - guess I should"ve specified the majors. They each have their own service now (except Sony), and I rather see them throw their own stuff on their own service instead of licencing it out to others
Origame
Origame - 11/9/2023, 7:17 AM
@bkmeijer1 - ...but licensing it out to others is how it gets on other platforms. How does it benefit you, the consumer, to have all disney content on disney+ and needing to get a subscription there to get it?
bkmeijer1
bkmeijer1 - 11/9/2023, 11:48 AM
@Origame - well, because all Disney content is on Disney+. Everything (from Disney) is one place.

What the actual benefit is? No idea. But I can ask the same thing about having all these cable channels. There's more than I need.
Origame
Origame - 11/9/2023, 1:01 PM
@bkmeijer1 - but that exclusivity is literally the reason there's a thousand streaming service.
bkmeijer1
bkmeijer1 - 11/9/2023, 2:28 PM
@Origame - that's why I should've specified only the majors having streaming services. That way we'd only have 6. But like you say, we do have way too many now
Origame
Origame - 11/9/2023, 2:44 PM
@bkmeijer1 - but that's still a lot for content that doesn't need to be all in one location.

Look at how it was originally. We had like Netflix, Hulu, and Amazon prime. You basically could choose just one and be set. And it was more down to service than content.
bkmeijer1
bkmeijer1 - 11/9/2023, 4:35 PM
@Origame - what I'm suggesting is not actually a lot of content in one place. Instead of spread over 3, it's spread over 6 or 7.

But that aside, the service itself is still a factor to me. Netflix still has the best interface, while Prime, HBO Max, SkyShowtime and Disney+ kinda don't. Especially the latter has a terrible video player imo.
Origame
Origame - 11/9/2023, 5:03 PM
@bkmeijer1 - yes but if you wanna watch stranger things, you need Netflix. If you wanna watch loki, you need disney. If you wanna watch the boys, you need prime. And even with 6 that's a good $60 or $70 per month.

What I'm proposing is everything available everywhere. Like with theaters. That way you don't have to get it all if you wanna watch it all and it's instead based on which platform you like.

And while the interface may factor in, you still are limited. Because the shows you wanna watch are still spread out.
bkmeijer1
bkmeijer1 - 11/10/2023, 2:06 AM
@Origame - that would be the most ideal, but just not realistic unfortunately (like Iger wanting to keep everything in house)
Origame
Origame - 11/10/2023, 4:57 AM
@bkmeijer1 - I mean, that's just down to corporate greed. Doesn't mean that isn't the model we as consumers should push the companies towards.
bkmeijer1
bkmeijer1 - 11/10/2023, 5:55 AM
@Origame - yeah true. Think company greed with always be the reality, but that shouldn't indeed be left unchecked. With 6 or 7 major streaming services though, I think there's a good balance between competition and monopoly
Origame
Origame - 11/9/2023, 6:25 AM
God forbid you give customers choices in terms of where they watch your content. You might as well have iger say "how dare wb do something pro consumer that also benefits themselves".
MaxPaint
MaxPaint - 11/9/2023, 6:28 AM
I don't think Iger was throwing jabs at WB, he's just comparing 2 different approaches of business strategies. And of course WB and DC have different ways of trying to gain more revenue out of their IP's.

WB biggest active is DC (And it's on ICU at this point) and they are operating at loss, and that IP alone is not enough attraction to a platform, meanwhile Disney not only has Marvel, but they have LucasFilm, Pixar, old 20 century Fox franchises like Avatar, Terminator, etc. So of course the interest of a platform like D+ is gonna be much higher. But you can't try to equiparate them.
RolandD
RolandD - 11/9/2023, 6:57 AM
@MaxPaint - Throwing Janna is much more click worthy, but that’s also okay. Everyone has to put food on the table.
MaxPaint
MaxPaint - 11/9/2023, 7:35 AM
@RolandD - Can't argue with that.
TheOtherOn
TheOtherOn - 11/9/2023, 6:32 AM
Says the CEO of a company who keeps buying major studios with..... Wait for it..... The highest bids!




Feralwookiee
Feralwookiee - 11/9/2023, 7:29 AM
@TheOtherOn - Exactly.

But, the refrain of every hypocrite is always "It's different when WE do it." 🙄
WarMonkey
WarMonkey - 11/9/2023, 6:47 AM
Well Disney streaming is Iger's baby and his legacy is now attached to whether it succeeds or not. I wonder if other streaming services would even be interested in the stuff there besides the Phase 1-3 MCU stuff and the original 6 SW movies. Disney is having problems getting their own subscribers to watch their newer stuff.
Forthas
Forthas - 11/9/2023, 7:56 AM
This further shows how WEAK Warner brothers has become. They have had years of opportunity to do the right thing which was to build on the Dark Knight Trilogy and Man of Steel as the basis for their shared universe. Ten years later look at them now. they are a disgrace and continue to try to copy marvel for reasons that make no sense. The best thing that can happen to DC films is for Warner brothers to sell it. Ten years on and they have proven time after time that they are too incompetent to own these valuable properties. They have let down there shareholders, employees and their now former fans.
marvel72
marvel72 - 11/9/2023, 8:27 AM
Like Disney haven't purchased any companies.

Marvel,Lucasfilm and Fox because they were the highest bidder.
AmazingFILMporg
AmazingFILMporg - 11/9/2023, 8:50 AM
WB discoverys stock took a massive hit yesterday.



Zaslav about to greenlight more 90 day fiancee and my 500 pound life reality garbage🤡
PartyKiller
PartyKiller - 11/9/2023, 9:04 AM
Netflix is stupid to be giving WB and Disney money. They should stop carrying their titles.
naaaateman
naaaateman - 11/9/2023, 9:23 AM
Disney is just mad that Netflix didnt have to pay as much and buy a whole brand to get some viewership under their streaming service.
grif
grif - 11/9/2023, 10:31 AM
both products suck now bob buts its mainly marvel right now
NinnesMBC
NinnesMBC - 11/9/2023, 11:54 PM
Zaslav just tax write-off another of his own projects in case some of you didn't know, a movie produced in fact by James Gunn yesterday.

So I guess in this one I'll side with Iger. He hasn't scrapped so much content unlike the other one.
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