This week saw the launch of Alexander Luthor, Jr's (Jesse Eisenberg) Twitter account, as well as an article about the eccentric billionaire featured on Fortune Magazine's website.
Now, revealed via their official website, New York Comic Con has revealed that LexCorp will be providing free wifi for all who attend the annual event later this week, inside the Javitz Center, citing their belief that "LexCorp unites humanity through technology".
To those attending, In order to use the service in the convention center, "connect to the "LexCorp" network from the list of available networks. You will automatically be redirected to the LexCorp WiFi login page where you can enter your email address and click "CONNECT" to gain access to the network."
Interesting stuff, and a neat gift on the part of NYCC, and of course, LexCorp.
It's very likely that this is a precursor to something special for the fans in attendance, courtesy of LexCorp. So, be on the look out as we can expect more Batman v Superman news and viral marketing over coming 5 days as we draw closer to New York Comic Con 2015, which kicks off Thursday, October 8th, and runs through October 11th.
Fearing the actions of a god-like super hero left unchecked, Gotham’s own formidable, forceful vigilante takes on Metropolis’s most revered, modern-day savior, while the world wrestles with what sort of hero it really needs. And with Batman and Superman at war with one another, a new threat quickly arises, putting mankind in greater danger than it’s ever known before.
Batman V Superman: Dawn Of Justice stars Henry Cavill, Ben Affleck, Amy Adams, Laurence Fishburne, Jesse Eisenberg, Gal Gadot, Diane Lane, Jeremy Irons, Holly Hunter, Scoot McNairy, and Jason Momoa and opens in theaters on March 25, 2016.