MULAN Is Poised To Finish Its Run In China With Massively Disappointing Box Office Returns

MULAN Is Poised To Finish Its Run In China With Massively Disappointing Box Office Returns

Mulan was made with Chinese moviegoers in mind, but it now appears as if the latest live-action adaptation is shaping up to be a box office flop in the Middle Kingdom. Find out more details right here...

By JoshWilding - Sep 22, 2020 05:09 AM EST
Filed Under: Disney
Source: The Hollywood Reporter

It seems Mulan is going to end its theatrical run in China with a box office haul that will likely see it deemed a flop in the Middle Kingdom. According to The Hollywood Reporter, the Chinese ticketing app "Maoyan" is anticipating an eventual cume of $41 million once the Disney movie finishes playing there. 

Earning a disappointing $6.5 million during its second weekend, takings dropped by 72% following its opening, and with a limited global release in countries where Disney+ is available, it's likely Mulan will only make around $57 million against a budget of an estimated $200 million. However, we still don't know exactly how much money the movie made from its recent PVOD release. 

Either way, it's probably not as much as Disney would have liked or anywhere near the amount expected from a traditional theatrical release in a world not besieged by a pandemic. 

Mulan has been plagued with problems from the start, though, with a #BoycattMulan movement in Hong Kong and across the world thanks to lead star Yifei Liu sharing support for China's role in taking Hong Kong's independence. That and negative publicity generated by the film crediting the country's controversial publicity department led to a coverage ban in China itself, likely to stop them looking bad in any way...and to possibly even punish Disney for not keeping a lid on things.

Unless Mulan has been a giant-sized hit on Disney+, a sequel is unlikely, especially if it failed to resonate with Chinese audiences (who were taken into account when the movie was being made).

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Spidey91
Spidey91 - 9/22/2020, 5:53 AM
I honestly want to know the mental process behind the decision of making a fantasy live-action movie about a chinese historical/mythological figure and then expect it to make money in a country where they've probably adapted and seen that same story a thousand times already.
TheWalkingCuban
TheWalkingCuban - 9/22/2020, 7:00 AM
@Spidey91 - well it could’ve worked to a certain unknown extent before 2010 but in the last 10 years not only have Chinese theaters multiplied greatly but so has their cinema. So basically all they want from us now is superheroes, and some other franchises like transformers and fast and furious. Which brings up the question: doesn’t Disney realize that? Like come on man.
TheManWithoutFear
TheManWithoutFear - 9/22/2020, 6:00 AM
Seems like most of what plagued this film was politics and covid and human rights etc. All of which are important i'm sure, but it doesn't say anything about the quality or enjoyment of the film itself. I'll give it a watch some day for sure.
WhiteBeard
WhiteBeard - 9/22/2020, 6:06 AM
It was....fine. Wasn't a huge fan of the animated movie either.

Honestly was anyone thinking there would be a sequel?
TheMapleSyrup
TheMapleSyrup - 9/22/2020, 7:54 AM
@WhiteBeard - I thought that the idea of a fantasy franchise set in Ancient China with a female lead would be a really innovative move. I think it could have become a new Pirates of the Caribbean for Disney. But the movie they made was just too boring and unoriginal
Moriakum
Moriakum - 9/22/2020, 6:24 AM
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