IRON MAN Star Robert Downey Jr. Says The Movie Was "Ready To Be Written Off"

IRON MAN Star Robert Downey Jr. Says The Movie Was "Ready To Be Written Off"

It may seem hard to believe given the massive success of the MCU, but Robert Downey Jr. has now revealed that Marvel Studios wasn't overly confident in the first Iron Man movie's box office chances...

By MarkCassidy - Dec 29, 2022 01:12 PM EST
Filed Under: Iron Man

The first Iron Man movie took everyone by surprise when it released back in 2008 - including Marvel Studios, by the sounds of it!

Tony Stark's live-action debut proved to be a major success, and kick-started what has gone on to become the most lucrative film franchise of all time. But based on comments from star Robert Downey Jr., the movie wasn't exactly primed to be a big hit. In fact, the studio was fully prepared to write it off if it didn't make a significant enough impact at the box office.

"Well, I mean, first of all, because not too many people were thinking that Iron Man was even going to have an opening weekend or do much of anything, so we were a little bit left alone," Downey recalled in a resurfaced video interview from December 12. "I find out more every day about how that thing was financed, it was basically ready to be written off if it tanked. And so anyway, it was the perfect thing where there were not a lot of creatively aggressive eyes on us. And by the time they gave it to us, it was like united artists, like the lunatics took over the asylum. And I remember Jeff Bridges, too, he was like, 'Man, we're doing a $200 million independent movie, man.' And there was just that sense that, of course, it was much more organized."

This isn't the first time someone involved with Iron Man's production has insinuated that things may have been a little chaotic during the shoot, but the studio's more relaxed approach clearly paid off. Of course, when the MCU became the money-spinning juggernaut it is today, those "creatively aggressive eyes" began to focus their gaze a little more!

Recent rumors have indicated that Downey Jr. is set to reprise the role of Tony Stark for Avengers: Secret Wars (and maybe some earlier projects), but nothing has been confirmed.

IRON MAN AND HIS AWESOME FRIENDS Animated Series Coming To Disney+; Will Also Feature Ironheart And Iron Hulk
Related:

IRON MAN AND HIS AWESOME FRIENDS Animated Series Coming To Disney+; Will Also Feature Ironheart And Iron Hulk

Jeff Bridges On Being So Frustrated With IRON MAN's Unfinished Script & Original Plan For Obadiah Stane
Recommended For You:

Jeff Bridges On Being "So Frustrated" With IRON MAN's Unfinished Script & Original Plan For Obadiah Stane

DISCLAIMER: As a user generated site and platform, ComicBookMovie.com is protected under the DMCA (Digital Millenium Copyright Act) and "Safe Harbor" provisions.

This post was submitted by a user who has agreed to our Terms of Service and Community Guidelines. ComicBookMovie.com will disable users who knowingly commit plagiarism, piracy, trademark or copyright infringement. Please CONTACT US for expeditious removal of copyrighted/trademarked content. CLICK HERE to learn more about our copyright and trademark policies.

Note that ComicBookMovie.com, and/or the user who contributed this post, may earn commissions or revenue through clicks or purchases made through any third-party links contained within the content above.

1 2
KWilly
KWilly - 12/29/2022, 1:05 PM
He looks older with the bald head
UncleHarm1
UncleHarm1 - 12/29/2022, 2:16 PM
@KWilly - RDJ for Lex Luthor anybody? Lol
ModHaterSLADE
ModHaterSLADE - 12/29/2022, 1:06 PM
Movie had a charm to it I think some MCU projects are missing nowadays. To turn an obscure character like Iron Man into a household name was impressive.
bkmeijer1
bkmeijer1 - 12/29/2022, 6:39 PM
@ModHaterSLADE - it definitely had a certain charm to it a lot of them are missing.

Maybe it is because their oeigin movies, but I feel The First Avenger, Guardians of the Galaxy, Ant-Man and Shang-Chi all had a similar charm to them.
ModHaterSLADE
ModHaterSLADE - 12/29/2022, 6:43 PM
@bkmeijer1 - Agreed. Feel First Avenger is underrated.
AmazingFILMporg
AmazingFILMporg - 12/29/2022, 1:08 PM
Marvel really made iron man A list. The feige is the man with the plan🤝💪❤️💯
RolandD
RolandD - 12/29/2022, 1:12 PM
@AmazingFILMporg - Careful not to sound too much like DoubleD. At least you didn’t say “winning”.
McMurdo
McMurdo - 12/29/2022, 1:51 PM
@AmazingFILMporg - ehhh. Favreau deserves all the credit for IM2008, not Feige. Favreau is the real father of the MCU.
soberchimera
soberchimera - 12/29/2022, 2:10 PM
@AmazingFILMporg - Yeah, if you read up on the behind the scenes on this film, there was barely a plan, it's an absolute miracle that it was as successful as it was. There was no completed script, the actors and Favreau were basically improvising scenes, Perlmutter was doing everything he could to cut costs like forbidding catering, etc.
RolandD
RolandD - 12/29/2022, 1:10 PM
It certainly took a lot of people by surprise. Even before I read the whole article or watched the videos, I think as hearing the Jeff Bridges’ quote in his voice. 😂
ForceofWakanda
ForceofWakanda - 12/29/2022, 1:12 PM
Think about how much the course of mainstream film history would change if this movie didn't work

Or if they had went through with getting Tom Cruise to do it lol
QuietStorm
QuietStorm - 12/29/2022, 1:16 PM
Original suit looked sooo good. Definitely was excited to see it on the big screen.
My big memory from Iron Man 1 was how I was told after incredible Hulk came out that Iron Man 1 had an after credit scene lol

IronGenesis
IronGenesis - 12/29/2022, 1:17 PM
Iron Man and RDJ always had the same energy as Depp and Pirates/Black Pearl.

A studio that had no faith in their lead…and basically a creative team that just allowed their lead actor to basically create it all on the spot…

It will always be RDJ who deserves the statue. He set the tone despite no one outside maybe Jon Faveru believing it would work.
MisterDoctor217
MisterDoctor217 - 12/29/2022, 1:34 PM
Come to think of it, it is pretty unusual that a studio green lit a 200 million dollar movie about a character that was obscure and not that well know at the time.

What made them do it? Because from the sounds of it many people were concerned. So what was the reason? To spend so much without knowing they would earn something back
John75
John75 - 12/29/2022, 10:38 PM
@MisterDoctor217 - because the new Marvel Studios as a entity took out a loan to make a couple of movies, Paramount was just distributing it. All the big characters were at Fox or Sony so the first character they chose was Iron Man who was probably their best bet to lead with unlike Thor or Cap.
MisterDoctor217
MisterDoctor217 - 12/30/2022, 3:46 AM
@John75 -

Oh I didn’t know that! Makes sense hehe
MosquitoFarmer
MosquitoFarmer - 12/29/2022, 1:35 PM
"And I remember Jeff Bridges, too, he was like, 'Man, we're doing a $200 million independent movie, man.'"

Who else read that in Jeff Bridges' voice?
McMurdo
McMurdo - 12/29/2022, 1:55 PM
@MosquitoFarmer - everyone lol
Fogs
Fogs - 12/29/2022, 3:06 PM
@MosquitoFarmer - Dude's voice 😉
DarthOmega
DarthOmega - 12/29/2022, 1:43 PM
Some of you young whipper snappers might not remember the climate during this era. The big Comic Book Movie boom was starting to fizzle out. This was a post Spider-Man 3 world. TDK wouldn't be out for another couple months. RDJ????? That guy? That drugged out criminal? Sure he WAS a fine actor, but the dude was found passed out in a random kid's bedroom in a random house he stumbled into after a wild drug binge. He went to jail like it was another audition. Most people had written him off. He had minor comebacks since, but people were standoffish, or meh about him.

And out of [frick]in nowhere they decide to do a movie about Ironman. Then had the audacity to attach the Avengers to it. If you weren't on board with the initial announcements of the projects, by the time you saw Sam Jackson pop up in the end credits as Nick Fury you were on board. That film, and TDK both came out in 2008. That was a pivotal few months for CBMs



Oh yeah, and the guy cleaned up his act. Redemption is important.
McMurdo
McMurdo - 12/29/2022, 1:54 PM
@DarthOmega - I remember seeing this and TDK and being blown away by both. IM2008 is still my fav cbm and a top 3 MCU film to this day. Maybe thee best. It's that great. Which is insane given the tumultuous process behind filming this one. Favreau deserves way more credit than he gets he's the true godfather of this shared universe. Feige has aped Favreaus tone in this film ever since.
DarthOmega
DarthOmega - 12/29/2022, 2:05 PM
@McMurdo - He really is.
soberchimera
soberchimera - 12/29/2022, 1:53 PM
I remember writing it off before it came out too, I was like "oh look, another bad Marvel adaptation." Because at that point we had Hulk, Daredevil, Fantastic Four, Ghost Rider, Elektra, Spider-Man 3, Blade 3, and X-Men 3. So my excitement for a new Marvel film was at an all-time low. How wrong I was.
Spoken
Spoken - 12/29/2022, 2:10 PM
2005-2008 to me was a transitional period for Marvel Studios I feel.

A lot of big exciting news was happening, including Paramount signing a distributing deal with Marvel (now they are with Disney) plus how Favreau had set up shop on MySpace to connect with fans of Iron Man. Then 2008 I felt rocked the comic book movie world for me and has been a constant ever since.
1 2
View Recorder