Popular opinion says that
Avengers: Age of Ultron didn't live up to its promise. Without a doubt, there's one area where the movie surpassed the first franchise's installment - and it's production design. Thanks to the courtesy of
Atomhawk Design, we have a much better look at the many concepts from the movie, like the concept art of The Avengers Tower, the hallicarier, rescue carriers, the secret HYDRA base in Sokovia and even detailed look at Ultron's detonator (also known as "the key).
Charles Wood, production designer at Atomhawk, has also commented about the company’s unique approach in creating designs and overcoming obvious obstacles. "
The challenge for most designs is making them look cool and original but that wasn't the challenge here. The real challenge was to create a rest stop and a contrast to the rest of the movie. Something familiar and human in contrast to the chaos of the rest of the film. The greatest challenge was finding the right mood for the piece and a design for the building that sat well within the desired space" - the designer said.
In the interview, Wood has also explained why the director,
Joss Whedon was insisting on giving
Hawkeye his new, controversial backstory: "
it was also used to humanize Hawkeye and give him a little back story. With the likes of Captain America and Iron Man having their own origin movie we know them intimately. With Hawkeye we're left a little in the dark up until this point". The designer also added, that the design of Barton's house is based on Whedon's own home.
Don't forget to check out this short video spotlighting the results of Atomhawk's work:
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