THE FLASH Is Now Playing At Under 800 Theaters In The U.S.; Will Likely End Up Biggest Flop In WB's History

THE FLASH Is Now Playing At Under 800 Theaters In The U.S.; Will Likely End Up Biggest Flop In WB's History

As it approaches its fifth weekend on general release, The Flash has been dropped from over 1,000 theaters in the U.S., and is now shaping up to be the biggest flop in the 100-year history of Warner Bros.

By MarkCassidy - Jul 14, 2023 01:07 PM EST
Filed Under: The Flash

After five weeks on release, The Flash is set to be dropped from nearly 1,000 theaters in the U.S. this weekend, leaving the movie to screen at just 778 sites.

We've previously reported on what a financial disaster the Scarlet Speedster's solo adventure was shaping up to be for Warner Bros. Discovery, and it's now been confirmed that the movie stands to cost the studio upwards of $200 million after budget and marketing costs are factored in.

This would potentially make The Flash the biggest flop in Warner Bros.' 100-year history.

What the heck went wrong? We've discussed it ad nauseam at this stage, but one thing is for sure, DC Studios heads James Gunn and Peter Safran have their work cut out when it comes to getting audiences invested in these characters - even if the DCU does prove to be a full reboot.

In related news:

"Directed by Andy Muschietti, The Flash features Barry Allen traveling back in time in order to change events of the past. But when his attempt to save his family inadvertently alters the future, Barry becomes trapped in a reality in which General Zod has returned, threatening annihilation, and there are no Super Heroes to help. That is, unless Barry can coax a very different Batman out of retirement and rescue an imprisoned Kryptonian…albeit not the one he’s looking for.

Ultimately, to save the world that he is in and return to the future that he knows, Barry’s only hope is to race for his life. But will making the ultimate sacrifice be enough to reset the universe?"

The Flash is produced by Barbara Muschietti and Michael Disco, with a screenplay by Christina Hodson, and a screen story by John Francis Daley & Jonathan Goldstein and Joby Harold, based on characters from DC. Warner Bros. Pictures presents a Double Dream/a Disco Factory production of an Andy Muschietti film.

THE FLASH: James Gunn Says They're Holding A Beat On Developing A New DCU Take On The Scarlet Speedster
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THE FLASH: James Gunn Says They're "Holding A Beat" On Developing A New DCU Take On The Scarlet Speedster

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Doomsday8888
Doomsday8888 - 7/14/2023, 1:06 PM
BuzzKillington
BuzzKillington - 7/14/2023, 1:17 PM
@Doomsday8888 -
Dingus
Dingus - 7/14/2023, 1:06 PM
AHAHAHAHAHA
Dingus
Dingus - 7/14/2023, 1:08 PM
SATW42
SATW42 - 7/14/2023, 1:11 PM
@Dingus - Theyve all vanished. Now it's just a few hold outs. I'm sure Tyrant will come in here and call someone a shill for this article, maybe even tag nate to feel important. Few others. Otherwise they've all gone bye bye
SATW42
SATW42 - 7/14/2023, 1:13 PM
@Dingus - oh, and then maybe write another novel about how big of a flop Indiana Jones was to cope.
dracula
dracula - 7/14/2023, 1:11 PM
Start at 0:23


Should have used it as a tax write off
Conquistador
Conquistador - 7/14/2023, 1:15 PM
The [frick]ed up thing is if they continued of off Cavill's announcement on returning, the movies this year so far would have had a better chance, but Gunn went and confused the core and wider audience with so much mixed messaging people just gave up until the reboots.

It's needed but his public replies and announcements in the last 10 months have just turned people away from DC until it starts taking shape again...

The movie was such a mixed bag aswell. I feel if we got was intended when they started shooting in 2021 it would have been better, but all the vfx and hokey story ended up in a big mess. Oh and Ezra didn't help matters either.
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