Remarking on Syfy’s announced development slate, Mark Stern, President Original Content, Syfy, and Co-Head Original Content, Universal Cable Productions, said, “Our ambition in development is to push the boundaries of imagination, creativity, and story-telling. We want to transport our audience with high-quality, thought-provoking experiences that allow them to explore the un-explorable, to believe the unbelievable, and to truly... ‘Imagine Greater.’”
In July, Syfy launches four scripted series in the same month -- for the first time ever -- when Alphas premieres along with returning powerhouses Warehouse 13 (Syfy’s most watched series ever), Eureka and Haven.
The second season return of the heralded reality show Hollywood Treasure kicks off Summer 2011 unscripted programming in June, paired with the premiere of Haunted Collector (working title), followed by the debuts of Legend Quest in July and Paranormal Witness in September.
The robust reality development slate includes projects from unique perspectives such as rock musician Tommy Lee, author Deepak Chopra and photographer Tyler Shields, along with a family that creates movie monsters and the world’s top stunt artists.
On the scripted side, Syfy is developing Battlestar: Blood and Chrome, set in the 10th year of the First Cylon War. As well as three single-camera, half hour comedies including the Lee Majors vehicle Me and Lee from the creator of Weeds, In the Dark featuring a team of wannabe paranormal investigators, and a new adaptation of Three Inches.
Keying the latest roster of popular Saturday Original Movies will be Red Faction: Origins, based on the highly successful video game franchise; 1970s TV icons Barry Williams and Danny Bonaduce butt heads in Bigfoot; Shannen Doherty headlines a re-imagining of the classic fairy tale Gretl; Roswell, the story selected by fans through the Syfy and IGN.com B Movie Mogul contest; and in Jersey Shore Shark Attack, who knows who might be a victim?
This October, Syfy will become the first ever, official sponsor of the city’s Halloween celebrations, partnering with NYC & Company for 31 Days of HalloweeNYC. Then in December, Syfy celebrates the holiday season with its second annual Countdown to Christmas Week (highlighted by the movie event Neverland with Keira Knightley as the voice of Tinker Bell).
Syfy Ventures is launching a new publishing business of completely sponsorable genre games under the Syfy Games banner. Available initially on Facebook in the United States, the suite of high quality games will embrace the sci-fi, fantasy, paranormal, action/adventure, and superhero genres, ranging from original content to games based upon Syfy programming. These first round of games are scheduled for launch later this year. As well, Syfy is partnering with game developer Trion Worldwide for a new entertainment franchise, Defiance, that will seamlessly pair a primetime series with an online video game, scheduled for 2011.